Theorization the Use of Podcasts as an Alternative Medium of Da’wah and Its Impact on the Audience: The Case of Indonesia

Abstract

The purpose of this research is to provide novelty in the study of communication science, especially on the role of new media, namely podcasts as a medium of da’wah, which so far has not been widely studied. Through a phenomenological approach and conducted interviews with two uploaders da’wah content of Baha’uddin Nursalim, and two active listeners, the results obtained that podcast as an alternative medium of da’wah is a message about society’s civilization towards the need for auditory media to obtain religious content is increasing. Moreover, users and listeners are considered quite active in choosing an effective medium of da’wah because podcasts provide several advantages during high community mobility and an adaptive and dominative effort to strengthen the existence of Nahdlatul Ulama organizations in the digital era.

The Development of Digital Da'wah at The Indonesian Ulema Council of South Sulawesi Province

“…Nowadays, Muslims like to access lectures, advice, da'wah, and sermons via their smartphones. [19] Smartphones have become a medium for Muslims to learn about Islamic teachings in more depth. Digital da'wah at the IUC of South Sulawesi Province exists as a response to the needs of Muslims.…”

Tinjauan Pragmatik Siber Pada Acara Virtual Doa Lintas Agama Pray from Home untuk Mengatasi Pandemi Covid-19

“…Meskipun penelitian ini berkutat pada wilayah siber, tapi penelitian ini tetap memiliki landasan penelitian terdahulu dalam bidang religiositas di wilayah siber. Beberapa penelitian terdahulu yang melatarbelakangi penelitian ini adalah Theorization the Use of Poadcast an Alternative Medium of Da'Wah and its Impact on The Audience yang dilakukan oleh Hidayah (2021). Penelitian ini menghasilkan dua hal yaitu (1) poadcast sebagai media dakwah alternatif mampu menjawab kebutuhan auditori bagi umat yang memerlukan konten-konten religi, dan (2) poadcast memberikan keuntungan saat mobilitas masyarakat tinggi serta menjadi sarana eksistensi dalam beragama (Hidayah, 2021).…”

“…Beberapa penelitian terdahulu yang melatarbelakangi penelitian ini adalah Theorization the Use of Poadcast an Alternative Medium of Da'Wah and its Impact on The Audience yang dilakukan oleh Hidayah (2021). Penelitian ini menghasilkan dua hal yaitu (1) poadcast sebagai media dakwah alternatif mampu menjawab kebutuhan auditori bagi umat yang memerlukan konten-konten religi, dan (2) poadcast memberikan keuntungan saat mobilitas masyarakat tinggi serta menjadi sarana eksistensi dalam beragama (Hidayah, 2021). Penelitian kedua yang melatarbelakangi penelitian ini adalah penelitian berjudul Konsep Pendidikan Agama Islam di Era Society 5.0 yang dilakukan oleh Pesantren & Chalim (2022).…”