We prove that the maximal operator associated with variable homogeneous planar curves (t, ut α ) t∈R , α = 1 positive, is bounded on L p (R 2 ) for each p > 1, under the assumption that u : R 2 → R is a Lipschitz function. Furthermore, we prove that the Hilbert transform associated with (t, ut α ) t∈R , α = 1 positive, is bounded on L p (R 2 ) for each p > 1, under the assumption that u : R 2 → R is a measurable function and is constant in the second variable. Our proofs rely on stationary phase methods, T T * arguments, local smoothing estimates and a pointwise estimate for taking averages along curves.