2002
DOI: 10.1111/j.1552-6909.2002.tb00064.x
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The “Virtual Focus Group”: Using the Internet to Reach Pregnant Women on Home Bed Rest

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Cited by 87 publications
(63 citation statements)
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“…In this article, we report on a collaborative project that examined the potential of online discussion boards in Blackboard as virtual focus groups, a term used by Adler and Zarchin (2002), as a tool for formal qualitative research. In particular, we report on whether online discussion boards can be used to carry out theoretically sound focus group research; whether an online data collection method can facilitate the involvement in attitudinal research of difficult-to-access groups who are disparately spread and often hesitant to respond; and whether the method allows sensitive data collection through the provision of a secure, safe, and anonymous environment.…”
Section: Introductionmentioning
confidence: 99%
“…In this article, we report on a collaborative project that examined the potential of online discussion boards in Blackboard as virtual focus groups, a term used by Adler and Zarchin (2002), as a tool for formal qualitative research. In particular, we report on whether online discussion boards can be used to carry out theoretically sound focus group research; whether an online data collection method can facilitate the involvement in attitudinal research of difficult-to-access groups who are disparately spread and often hesitant to respond; and whether the method allows sensitive data collection through the provision of a secure, safe, and anonymous environment.…”
Section: Introductionmentioning
confidence: 99%
“…Use of the Internet to engage in data collection is time-and cost-efficient (Duffy, 2000;Wilson, 2003), effective in accessing difficult-to-reach populations (Mangan & Reips, 2007;Yeaworth, 2001), and enhances respondents' comfort with the process and motivation to participate (Adler & Zarchin, 2002;Gosling, Vazire, Srivastava, & John, 2004). A review of Web-based studies published in the American Psychological Association journals between 2003(Skitka & Sargis, 2006 revealed that 21% of those journals had published at least one such study.…”
Section: Web-based Researchmentioning
confidence: 99%
“…Indeed, parents form a high proportion of those who are using the internet to seek health care advice for self-diagnosis for themselves and their children, a trend reflected in the growth of the number of parenting websites (Sarkadi and Bremberg 2005). Moreover, the benefits of using the internet for disseminating parenting skills have been recognised by health professionals, aware that the resources available for teaching new parents about the day-to-day aspects of child care are limited (Alder and Zarchin 2002;Hudson et al 2003;Lamp and Howard 1999). Parenting websites offer users the opportunity to join an online community based around a common interest, providing information, support and advice (Burrows et al 2000).…”
mentioning
confidence: 99%