“…SNS is a type of social media that supports virtual communities where the users can communicate, interact, and collaborate on online networks in real-time experience, both at the personal and professional level, in economic and academic contexts (Ahmad, Alvi, & Ittefaq, 2019;Balathandayutham & Anandanatarajan, 2020;Biswas, 2016;Bozkurt, Karadeniz, & Kocdar, 2017;Can & Gökçe, 2019;Chan & Leung, 2018;Chisenga et al, 2014;Fountain, 2017;Khairiza & Kusumasari, 2020;Liu & Ying, 2010;Park & Hwang, 2016;Prihatini & Rahman, 2019;Soegoto & Utomo, 2019). The SNS requires digital identity so one user can be visible to the others, increasing the sense of social presence (Boyd & Ellison, 2007;Bozkurt et al, 2017).…”