The Two Sides of Crowdfunding Success: Attributes and Motivations of Backers and Entrepreneurs—Evidence from Israel
Dana Nayer,
Mosi Rosenboim,
Miki Malul
Abstract:Using two studies of the same leading Israeli crowdfunding platform—‘Headstart’—various aspects of the fundraising method discussed in this article were explored. The first study identifies the factors that impact the amount of investment in crowdfunding projects. Using data from 517 backers who invested in ‘Headstart’ projects, direct correlations were established between the age of the backers, the minimum tangible reward levels, being friends or family of the entrepreneurs and the level of risk aversion wit… Show more
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