2011
DOI: 10.1093/rof/rfr022
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The Trading Volume Impact of Local Bias: Evidence from a Natural Experiment*

Abstract: Exploiting regional holidays in Germany as a source of exogenous cross-sectional variation in investor attention, we provide evidence that the well-known local bias at the individual level materially affects stock turnover at the firm level. Stocks of firms located in holiday regions are temporarily strikingly less traded than otherwise very similar stocks in non-holiday regions. This negative turnover shock survives comprehensive tests for differences in information release. It appears particularly pronounced… Show more

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Cited by 49 publications
(27 citation statements)
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“…They confirmed a positive volume-search association, which indicated that the GSVI was associated with a 9% increase in the trading volume. Other research including Bank et al (2011), Drake et al (2012, Jacobs and Weber (2012) and Zhang et al (2013) used the GSVI to predict revenue surprises, earnings surprise, earnings announcements, returns, trading activity, investor distractions, Chinese stock markets, etc.…”
Section: Research Backgroundmentioning
confidence: 99%
“…They confirmed a positive volume-search association, which indicated that the GSVI was associated with a 9% increase in the trading volume. Other research including Bank et al (2011), Drake et al (2012, Jacobs and Weber (2012) and Zhang et al (2013) used the GSVI to predict revenue surprises, earnings surprise, earnings announcements, returns, trading activity, investor distractions, Chinese stock markets, etc.…”
Section: Research Backgroundmentioning
confidence: 99%
“…Using local weather disturbances, Loughran and Schultz [] find that firms headquartered in blizzard‐struck cities experience dramatic drops in trading volume. Jacobs and Weber [] exploit regional holidays in Germany and find significant declines in turnover for firms headquartered in holiday regions.…”
Section: Background and Hypothesis Developmentmentioning
confidence: 99%
“…Similarly, Shive (2012) finds that the investment decisions of local residents contribute disproportionately to stock liquidity and price discovery, while Hong et al (2008) show that, in the presence of locally biased investors, the valuation of a company domiciled in a given region is negatively related to the density of corporate headquarters in that region. Finally, Loughran and Schultz (2004) and Jacobs and Weber (2012) show that a preference for local equity among investors also has a significant impact on firm-level turnover. Taken together, this evidence implies that local investors have a hand in the valuation of stocks; thus, extending the local bias research to a cross-border setting adds to improve our understanding of the market impact of geography.…”
Section: A Cross-country Perspective On Local Biasmentioning
confidence: 96%