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1954
DOI: 10.1037/h0053870
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The theory of decision making.

Abstract: and especially C. H. Coombs have kindly made much unpublished material available to me. A number of psychologists, economists, and mathematicians have given me excellent, but sometimes unheeded, criticism. Especially helpful were C.

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Cited by 2,175 publications
(1,046 citation statements)
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References 151 publications
(103 reference statements)
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“…As predicted by theories of health behaviour (e.g. Fishbein & Ajzen, 1972;Edwards, 1954), outcome expectancies and motives are important correlates of drinking behaviour. Outcome expectancies (see Table 1) distinguish between drinkers and abstainers (Leigh & Stacy, 2004), and are significantly related to drinkers' patterns of alcohol consumption (Bot, Engels & Knibbe, 2005;Dijkstra, Sweeney & Gebhardt, 2001;Farber, Khavari & Douglass, 1980;Hittner, 1997;Lee, Greely & Oei, 1999;Leigh & Stacy, 2004;Migneault, Pallonen & Velicer, 1997;Oei & Morawska, 2004;Stritzke & Butt, 2001;Williams & Clark, 1998).…”
Section: Expectancies and Motivesmentioning
confidence: 94%
“…As predicted by theories of health behaviour (e.g. Fishbein & Ajzen, 1972;Edwards, 1954), outcome expectancies and motives are important correlates of drinking behaviour. Outcome expectancies (see Table 1) distinguish between drinkers and abstainers (Leigh & Stacy, 2004), and are significantly related to drinkers' patterns of alcohol consumption (Bot, Engels & Knibbe, 2005;Dijkstra, Sweeney & Gebhardt, 2001;Farber, Khavari & Douglass, 1980;Hittner, 1997;Lee, Greely & Oei, 1999;Leigh & Stacy, 2004;Migneault, Pallonen & Velicer, 1997;Oei & Morawska, 2004;Stritzke & Butt, 2001;Williams & Clark, 1998).…”
Section: Expectancies and Motivesmentioning
confidence: 94%
“…The theory of decision making suggests that individual behavior is affected by individual characteristics, e.g., social-demographics, governmental and psychological factors [41]; based on this, our study develops 10 independent variables for analysis (see Table 4). These include characteristics of individual farmers such as their gender [42], education level [19], farming years [43], planting size [44], other economic features such as portion of household income generating from farming [45], government and policy factors such as the participation in pesticide use training organized by governments [46]; knowledge about types of prohibited pesticides [47], views towards frequent and massive use of pesticides on generating pesticide residue [29], view towards massive use of pesticides which in turn damage the surrounding environment [48].…”
Section: Resultsmentioning
confidence: 99%
“…A theoretically driven approach was adopted in order to improve comparability across goals (the same questions were asked in relation to each goal) and also to explain why clinicians make certain decisions. The Subjective Expected Utility (SEU) theory of decision-making was selected (Edwards, 1954;Tversky, 1967). Using this approach 2 key factors believed to influence decision-making were examined.…”
mentioning
confidence: 99%