β-amino triphenylenes can be accessed via palladium catalyzed amination of the corresponding triflate using benzophenone imine. Transformation of amine 6 to benzoyl amide 18 is also straightforward and its wide mesophase range demonstrates that the new linkage supports columnar liquid crystal formation. Amine 6 also undergoes clean aerobic oxidation to give a new twinned structure linked through an electron-poor pyrazine ring. The new discotic liquid crystal motif contains donor and acceptor fragments, and is more oval in shape rather than disk-like. It forms a wide range columnar mesophase. Absorption spectra are strong and broad; emission is also broad and occurs with a Stokes shift of ca. 0.7 eV, indicative of charge-transfer character.Discotic liquid crystals have attracted considerable attention from both a theoretical and applications point of view.1 Two general classes of liquid crystal phase are formed from discshaped molecules. Columnar phases are formed when the individual molecules stack on top of each other and the lattice arrangement of the resulting columns defines the sub-class of mesophase.2 Columnar phases are important because the stacking arrangement provides π-overlap in one direction only, leading to 1D conduction of charge and/or energy.3 Nematic phases, 4 where the molecules retain orientational order only, are much rarer, but also find important applications, most notably as optical compensating films in LCDs.