Background
Traditional research approaches frequently fail to yield representative numbers of people of color in research. Community-based participatory research (CBPR) may be an important strategy for partnering with and reaching populations who bear a greater burden of illness but have been historically difficult to engage. A Community Action Board of 20 East Harlem residents, leaders and advocates used CBPR to compare the effectiveness of different strategies in recruiting and enrolling adults with prediabetes into a peer-led diabetes prevention intervention.
Methods
The Board created five different recruitment strategies: recruiting through clinicians, at large public events like farmers markets, organizing special local recruitment events, recruiting at local organizations, and a partner-led approach in which community partners developed and managed the recruitment efforts at their sites.
Results
In 3 months, 555 local adults were approached; 249 were appropriate candidates for further evaluation (overweight, nonpregnant, East Harlem residents without known diabetes); 179 consented and returned fasting for 1/2 day of prediabetes testing; and 99 had prediabetes and enrolled in a pilot randomized trial. The partner-led approach was most successful, recruiting 68% of people enrolled. This was also the most efficient strategy; 34% of those approached through partners were ultimately enrolled, versus 0%–17% through the other four strategies. Participants were predominantly low-income, uninsured, undereducated Spanish-speaking women.
Conclusions
This CBPR approach highlights the value of a partner-led recruitment to identify, reach out and motivate a vulnerable population into research, using techniques that may be unfamiliar to researchers, but are nevertheless rigorous and effective.