The Social Media Use Integration Scale: Toward Reliability and Validity

Abstract

The growing importance of social media and research interest in the field, make it imperative to consider the measures used to assess SNS use. The Facebook Intensity Scale has seen prolific use since its development-however, it has been criticized by some scholars. Jenkins-Guarnieri, Wright, and Johnson (2013) suggested another scale, the Social Media Use Integration Scale (SMUIS), which was developed to be suitable for use across different SNS platforms. They advised further research to confirm its psychometric properties; testing it on a more diverse sample than US college students; and on social media other than Facebook. In this study, EFAs and a CFA were conducted to examine the validity of the SMUIS on Facebook and LinkedIn in the African context. The results provide preliminary evidence of the reliability and validity of the SMUIS for diverse age ranges. Further testing of the scale on LinkedIn is recommended.

Prevalence and Correlates of Exercise Addiction in the Presence vs. Absence of Indicated Eating Disorders

“…Each question is scored on a Likert scale of 1-6, with higher scores in each sub-scale indicating higher levels of its respective sub-scale. The SMUIS has shown good validity across several age ranges (Jenkins-Guarnieri et al, 2013;Maree, 2017) and shows excellent internal consistency in the current study (social integration and emotional connection sub-scale Cronbach's α = 0.88; integration into social routines sub-scale Cronbach's α = 0.81).…”

Social Media Usage Intensity: Impact Assessment on Buyers’ Behavioural Traits

“…Due to the use of a non-probability sampling technique in the present work, previous studies on the topic once again provided a benchmark with respect to the sample size. Since these studies too had adopted a convenience sample in the range of 290–346 respondents (e.g., Ismail, Nguyen, & Melewar, 2018; Maree, 2017), the final data set of 248 complete responses obtained for the current study, though little less, was considered appropriate. The sample profile revealed majority of respondents to be below 40 years (52%), married (39%), males (63%) and belonging to higher income group with monthly family income more than `100,000 per month (65%).…”

Social Media Usage and Mental Health: A Cross-Sectional Study in Pakistan

“…Consequently, Social media usage was used as an independent construct. For measuring social media usage among the subjects, the researcher adopted the social media use integration scale (Maree, 2017) prior used by Berryman, Ferguson and Negy (2018), comprised of ten questions measuring the emotional value of social media on the lives of subjects. Responses were recorded through 5 points Likert scale 1=strongly disagree, 2=Disagree, 3= Neutral, 4= Agree and 5= strongly agree.…”

“…Data was collected through an adapted questionnaire comprised of three distinct parts, i.e. socio-demographic profile, social media integration scale by Maree (2017) and Goldberg depression scale (1993), to check the social media effects on mental health among youth. Attained replies were analyzed by using SPSS analysis software version 21.…”