China’s Youth Cultures and Collective Spaces 2019
DOI: 10.4324/9780429056093-6
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The sociability of Millennials in cyberspace

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Cited by 13 publications
(2 citation statements)
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“…During online ethnography, what stands out in the danmaku -enabled streaming music festival is that the importance of danmaku interaction is somewhat higher than the music itself for many audiences, especially non-music lovers. This finding is consistent with that of Seio Nakajima (2019: 109), who found that danmaku users seemed ‘to foreground the importance of forms as the purpose of interaction and communication was the continuation and proliferation of communication itself’. Because this study’s interviewee population is restricted to indie music lovers, it is difficult to examine how other audiences evaluate danmaku and music.…”
Section: Resultssupporting
confidence: 90%
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“…During online ethnography, what stands out in the danmaku -enabled streaming music festival is that the importance of danmaku interaction is somewhat higher than the music itself for many audiences, especially non-music lovers. This finding is consistent with that of Seio Nakajima (2019: 109), who found that danmaku users seemed ‘to foreground the importance of forms as the purpose of interaction and communication was the continuation and proliferation of communication itself’. Because this study’s interviewee population is restricted to indie music lovers, it is difficult to examine how other audiences evaluate danmaku and music.…”
Section: Resultssupporting
confidence: 90%
“…The popularity of streaming music festivals in China is inseparable from the media that affords them, namely danmaku -enabled live-streaming platforms. First released by the Japanese video platform Niconico, danmaku ( Dàn mù , 弹幕 in Chinese / danmaku , 弾幕 in Japanese) is a subtitling system that enables viewers to post comments on a video timeline and have those comments overlayed on the video (Nakajima, 2019). The technological-interactive features of online video platforms have become somewhat of a trend, making communication and interaction an integral part of many people’s watching experiences of mediated videos.…”
Section: Introductionmentioning
confidence: 99%