A strong feminist critique over the past twenty years has made "a formidable opponent" of Luke, long traditionally hailed as an "ally" of women. After aligning scholarly opinion on the issue, the paper isolates the critical place which ideas widely associated with the Greek term diakonia have played in this turnover. Since the main inspiration for the change has been the feminist reading of Martha's diakonia as a reference to her suppressed historical roles in leadership and missionary activity, the paper presents linguistic reasons that preclude the possibility of any such reading. The Lukan author of the story remains an "ally" of women.