The role of trust and privacy concerns in using social media for e-retail services: The moderating role of COVID-19

Alzaidi, Maram Saeed; Agag, Gomaa

doi:10.1016/j.jretconser.2022.103042

Cited by 80 publications

(23 citation statements)

References 121 publications

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“…Customer trust is currently recognized as one of the most key concerns in the field of marketing (Zhang et al, 2022;Alzaidi, and Agag, 2022). Trust is an important factor in interactions and is essential for organizations to establish relationships with customers (Abror and Patrisia 2019; Bhalla, 2020).…”

Section: Trust In Mobile Bankingmentioning

confidence: 99%

Customer Trust and Satisfaction: Insights from Mobile Banking Sector in Bangladesh

Rouf,

Begum,

Babu

2024

IJSB

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The major objective of this study was to assess the level of customer satisfaction, with a specific focus on mediating role of trust on customer satisfaction. The study obtained its findings through the application of a structured equation model (SEM) using Amos version 24, based on the responses provided by a sample of 384 users of mobile banking. The research conducted revealed that there is a notable and affirmative correlation between System Quality, Information Quality, and Service Quality, and the level of trust. Trust is a mediating factor that exerts positive and significant effects on customer satisfaction. The independent variable exerts an indirect influence on customer satisfaction by means of trust. Mobile banking system has the potential to significantly contribute to the provision of financial services to individuals who lack access to traditional banking or have limited access, hence promoting financial inclusion and mitigating economic inequalities. Further research could be conducted in the same field by incorporating various mediating variables such as age, gender, occupation, and educational qualification, among others.

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Section: Trust In Mobile Bankingmentioning

confidence: 99%

Customer Trust and Satisfaction: Insights from Mobile Banking Sector in Bangladesh

Rouf,

Begum,

Babu

2024

IJSB

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“…However, the alleged withdrawal from Facebook has had a minimal impact on their advertising revenue [3]. Much of the traditional advertising research has focused on attribution, which aims to show how some advertising behaviors lead to some outcomes.…”

Section: Strategy Analysismentioning

confidence: 99%

Analysis of Facebook Related to COVID-19

Shu¹,

Liu²

2023

BCPBM

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Digital advertising, including display advertising and search advertising, is a very important part of Internet social media companies. The global outbreak of Covid-19 hit this space, causing digital advertising to grow exponentially. Advertisers are spending more on social media with the average price of Facebook ad spots up 30% from the previous year. As a result, in the long run, Facebook has more than 9 million advertising partners, and small and medium-sized advertisers are its main source of revenue. Meta's core business appears to be experiencing declining user adoption and struggling revenue, as well as inflation and supply bottlenecks disrupting advertisers' budgets. Apple became the first Internet technology company to change course on protecting user privacy, and Facebook's monthly active users, at 2.91 billion in the fourth quarter, did not grow, dropping to below 5% year-over-year growth, according to its fourth-quarter 2021 earnings report. The new privacy policy has become a negative influence for all Internet technology companies and advertisers.

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“…As online franchises and shops evolve, however, online shopping remains a market force (Pourfakhimi et al, 2020). "The idea of trust and privacy may be described as readiness of one party to be susceptible to the acts of another party based on the expectation that the other would execute a certain action vital to the trustor, regardless of capacity to monitor or control that other party in diverse situation (Alzaidi & Agag, 2022). "…”

Section: Literature Reviewmentioning

confidence: 99%

The Determinants of Consumers' Online Shopping Behaviour: An Empirical Assessment

Khan¹,

Hassan²,

Ali

2023

GUJR

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The study focuses on the effect of four primary characteristics derived from the literature, including trust, product variety, convenience, and privacy, so as to identify how customer purchasing behavior reflects online shopping trends. The researcher used quantitative research approach to documents responses of respondents. Students attending Thal university & Sargodha university are mostly those engaged in business programme at respective institutions, such as the Department of Business Administration and Noon Business school was accessed to collect the data through questioner. The researchers use structural equational model to test hypothesis of current research, analyze the results and reach the desired conclusion and thus recommending some suggestions. According to the findings of statistical analysis of data, customers trust, product variety, convenience and privacy has statistically significant relationship with the online consumer behaviour. This conclusion is vital for the marketers to facilitate the usage of online shopping platforms in order to save more time and attract more people to buy items online.

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The role of trust and privacy concerns in using social media for e-retail services: The moderating role of COVID-19

Cited by 80 publications

References 121 publications

Customer Trust and Satisfaction: Insights from Mobile Banking Sector in Bangladesh

Customer Trust and Satisfaction: Insights from Mobile Banking Sector in Bangladesh

Analysis of Facebook Related to COVID-19

The Determinants of Consumers' Online Shopping Behaviour: An Empirical Assessment

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