The role of radio and television in the dissemination of agricultural technologies among farmers of Bangladesh

Das, Susmita; Ahmed, Kabir Uddin; Awal, MA

doi:10.3329/bjagri.v46i1-6.59974

Cited by 4 publications

(5 citation statements)

References 4 publications

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“…Section IV: Conceptual framework of the study. "The study results point out that the radio and television had an effective role in improving Awareness and increasing the modern technological knowledge of farmers" [5]. "About 41% of the farmers consider that these services are useful, about 20% consider them to be very useful but some farmers (35%) think that these services are neither useful nor useless.…”

Section: Introductionmentioning

confidence: 98%

“…"About 41% of the farmers consider that these services are useful, about 20% consider them to be very useful but some farmers (35%) think that these services are neither useful nor useless. However, a small portion of the respondents (4%) are in favor of assessing that the services are not useful at all" [5].…”

Section: Introductionmentioning

confidence: 99%

“…"Radio and television the most important media for diffusing the technical, systematic and scientific information to the farmer society" [9]. According to her, the analysis also shows that radios are still widely used in disseminating agriculture information to rural farmers, while computers are mainly used by researchers.…”

Section: Introductionmentioning

confidence: 99%

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A Review on Understanding the Perception of Farmers on Effectiveness of Agricultural TV Programs for the Dissemination of Agricultural Information in Bangladesh

Choudhury,

Akter

2024

AJAEES

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Television is an audio-visual medium of communication which is basically conceived as a powerful mass educator. The reason behind this, TV outreach has covered the several remote villages and tribal pockets and is ushering information explosion. The main focus of the study was to have an understanding on the perception of farmers regarding effectiveness of agriculture related TV programs for the dissemination of agricultural information. Attempt was also made to explore the relationship between some of the selected characteristics of the farmers and their perceived effectiveness of agriculture related TV programs for the dissemination of agricultural information. Over the last thirty years agriculture became technology based by using modern practices. Mass Communication media (Radio, Television, Newspaper, Mobile Phone etc.) took away the credit of this upgrade from traditional to modern. Out all of these, television is able to attract the audiences of all age groups, literate and illiterate and of all the strata of the society, thus it is a strong way of disseminating modern agricultural technological information to famers via different TV Programs. TV programs motivate farmers by changing imparting critical agricultural technical knowledge, awareness and skills. The study was carried out to assess the perception of farmers regarding effectiveness of agriculture related TV programs for the dissemination of agricultural information. Attempt was also made to explore the relationship between the selected characteristics of the farmers and their perceived effectiveness of agriculture related TV programs for the dissemination of agricultural information. Most of the studies revealed that of majority of the farmers perceived agriculture related TV programs as medium effective while a minimal number of them found it either highly effective or opposite that means not so effective.

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Section: Introductionmentioning

confidence: 98%

Section: Introductionmentioning

confidence: 99%

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A Review on Understanding the Perception of Farmers on Effectiveness of Agricultural TV Programs for the Dissemination of Agricultural Information in Bangladesh

Choudhury,

Akter

2024

AJAEES

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“…Broadcast media are especially relevant and accessible to remote communities, cultural and linguistic minorities, as well as poor and illiterate populations [35]. Radio and television act as intermediaries for farmers' access to knowledge about new farming technologies and their applications [36,37], as part of their public service responsibility [38].…”

Section: Introductionmentioning

confidence: 99%

Access to Dry Season Agricultural Content in the Broadcast Media and Dry Season Irrigation Farming among Smallholder Farmers in Nigeria

et al. 2023

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Inaccessibility to information could hinder the adoption of dry season agriculture which is very significant to ending the spate of food insecurity in Nigeria. This cross-sectional survey examined access to broadcast media agricultural content and the effect of such information on dry season agriculture practice among smallholder farmers in Nigeria’s Federal Capital Territory (FCT). Participants consisted of 381 smallholder farmers selected from rural settlements in Kuje and Kwali Area councils, through a multi-stage sampling procedure. Data for the study was generated via a self-designed questionnaire. The findings of this study show that access to the broadcast media agricultural content is high (94.2%) in the FCT and the majority (83.1%) of the farmers are particularly exposed to agricultural programmes on dry season farming. However, the regularity of exposure to such programmes is considered rare/occasional by a sizable proportion (44.8%) of the selected farmers. The research further confirms the general acceptability of the broadcast programmes on dry season agriculture but the major snag is that the majority (>50%) of the farmers think that the time at which the information is broadcast is inappropriate. In terms of the practical implications of the programmes, findings also revealed that <50% of the respondents believe that exposure to broadcast media content on dry season farming has helped them to improve their knowledge of dry season farming practices. Nonetheless, most respondents (>50%) remain adamant that dry-season farming is not achievable and productive; therefore, they have not engaged in dry season irrigation agriculture. We concluded that the knowledge gained from the dry season agricultural programmes in the broadcast media is not sufficient for farmers to successfully engage in dry season irrigation farming. The study recommends a long-term and sustained media campaign on dry season farming, the use of interactive programme content, and rescheduling agricultural programmes to farmers’ preferred time could yield the desired impact on dry season irrigation farming and food security in Nigeria.

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“…ICT include radio, television, internet, mobile phone, software application and others which provide cost effective advisory services to farmers (Oladele, 2015). Further, ICT aid in better farm decisions (Singh et al, 2015) and promote farm efficiency through the introduction of improved technologies among farming communities (Das, 2016). Smallholders constitute more than 50% of Nepalese farmers, cultivating less than 0.5 ha per household (CBS, 2011).…”

Section: Introductionmentioning

confidence: 99%

Factors Affecting the Use of Information and Communication Technology (ICT) for Agricultural Information among Smallholder Farmers in Chitwan and Lamjung Districts of Nepal

Mishra,

Sigdel,

Devkota

et al. 2023

J. Inst. Agric. Anim. Sci.

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ICT have power to enrich smallholder farmers to the agriculture information and to promote sustainable agricultural development, particularly in the developing countries. An investigation was done during 2019 to know the about the factors affecting the use of ICT with respect to agriculture information by smallholder farmers in Chitwan and Lamjung districts of Nepal. The study areas were selected purposely whereas a total of 120 smallholder farmers (60 farmers from each district) were selected randomly. Pre-tested semi structured interview schedule was used for household survey, whereas respective checklists were used for Focus Group Discussion (FGD) and Key Informant Interview (KII) to gather primary data. Findings from the logit model revealed that use of ICT increases with farming experience, and contact with extension worker, and decreases with age, education and net worth. Hence, it was well revealed that ICT based agriculture information delivery is effective to the young smallholder farmers having regular contact with extension worker and having longer farming experience at the present scenario.

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The role of radio and television in the dissemination of agricultural technologies among farmers of Bangladesh

Cited by 4 publications

References 4 publications

A Review on Understanding the Perception of Farmers on Effectiveness of Agricultural TV Programs for the Dissemination of Agricultural Information in Bangladesh

A Review on Understanding the Perception of Farmers on Effectiveness of Agricultural TV Programs for the Dissemination of Agricultural Information in Bangladesh

Access to Dry Season Agricultural Content in the Broadcast Media and Dry Season Irrigation Farming among Smallholder Farmers in Nigeria

Factors Affecting the Use of Information and Communication Technology (ICT) for Agricultural Information among Smallholder Farmers in Chitwan and Lamjung Districts of Nepal

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