The role of innovation, entrepreneurial self-efficacy and local uniqueness on marketing performance in small and medium-sized restaurants

FinTech in the Small Food Business and Its Relation with Open Innovation

“…To date, business sustainability has been an important issue for small businesses-especially small businesses that are still in the startup stage [34]. Lack of capital is a critical problem besides market and competition problems [33]. This research provides an empirical solution to the problem of small business sustainability by increasing its operational capacity through funding from FinTech P2P lending.…”

“…Although it is useful to explain the technology adoption model at the individual level, UTAUT 2 has many deficiencies in explaining the technology adoption factors at the enterprise level [30,31]. As mentioned by many previous studies [32,33], SMEs have limitations in adopting new innovations due to a lack of human capital, insufficient knowledge and the mindset of owners who resist change. Therefore, the modified UTAUT2 should recognize such variables to improve the explanatory power of the model.…”

Business Survival of Small and Medium-Sized Restaurants through a Crisis: The Role of Government Support and Innovation

“…Through support and cooperation with other parties such as the government, research institutions, or universities, SMEs' innovation barriers can be overcome [19,20]. So far, the government is considered to have sufficient resources to provide assistance to improve the capabilities of SMEs in terms of innovation [3,21]. In the Indonesian context, government's support has a positive impact on marketing and process innovation in a normal situation [9].…”

“…In the perspective of Indonesia as an emerging market country, the number of SMEs stopping operations will cause many problems, such as unemployment and increased poverty. So far, SMEs have played an essential role in the Indonesian economy [3], in which the majority of employees (99,9%) in Indonesia work in SMEs. Moreover, Indonesia's SMEs have contributed significantly to Sustainable Development Goals (SDGs), particularly for the poverty reduction agenda [4].…”

“…Apart from government support, the resilience of SMEs in a dynamic environment is also greatly influenced by the ability of internal factors of SMEs to respond to environmental changes [7]. The character of proactive entrepreneurs who adapt quickly to environmental changes is beneficial for the success of SMEs to survive and get out of the crisis [3,6]. In typical situations, the application of marketing innovations is very effective in winning the competition.…”