The Role of Fear of Missing Out and Experience in the Formation of SME Decision Makers’ Intentions to Adopt New Manufacturing Technologies

Gartner, Johannes; Fink, Matthias; Maresch, Daniela

doi:10.1016/j.techfore.2022.121723

Cited by 21 publications

(32 citation statements)

References 73 publications

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“…The results showed that emotional mechanisms and social cognition jointly impact consumer intentions to use cryptocurrencies. This finding extends previous results on the FOMO–new technology adoption link (Gartner et al , 2022; Koens et al , 2021).…”

Section: Theoretical Discussionsupporting

confidence: 90%

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Cryptocurrencies as a means of payment in online shopping

Al Reshaid,

Tosun,

Yanar Gürce

2024

DPRG

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Purpose Cryptocurrencies are becoming increasingly attractive as alternatives to traditional currencies. Although many retailers accept cryptocurrencies as a means of payment in online shopping, consumers’ cryptocurrency adoption intention in online shopping (CCAI) is still low. This study aims to investigate the influence of attitudes, subjective norms, consumer trust, financial literacy and fear of missing out (FOMO) on CCAI. Design/methodology/approach A quantitative research approach was followed using a consumer survey. Hypothesized relationships were tested through regression and mediation analyses. Findings The results revealed that consumers could accept cryptocurrencies as a means of payment in online shopping. Attitudes, subjective norms, consumer trust and financial literacy directly and positively influence CCAI, while they indirectly affect CCAI through the mediating impact of FOMO. Practical implications Marketing managers should improve consumers’ knowledge about cryptocurrencies and trust in online shopping to increase CCAI. Social media marketing can be appropriate, while the advertising content can address keeping up with others and staying connected. Originality/value This study addresses a critical gap in the literature by empirically examining the antecedents of CCAI within an original conceptual model based on the theoretical framework provided by the theory of planned behavior. Attitudes, subjective norms, trust and financial literacy influence CCAI, where FOMO plays a significant role as a mediator.

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Section: Theoretical Discussionsupporting

confidence: 90%

“…While attitudes influence cryptocurrency adoption (Cristofaro et al, 2022), emotional states affect consumer behavior. Accordingly, FOMO influences people's intentions to use new technology (Gartner et al, 2022). Fear mediates the relationship between consumer perceptions and behavior (Kim et al, 2022a(Kim et al, , 2022b.…”

Section: Fear Of Missing Outmentioning

confidence: 99%

Cryptocurrencies as a means of payment in online shopping

Al Reshaid,

Tosun,

Yanar Gürce

2024

DPRG

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“…Therefore, we look into the role of mobile applications in increasing motivation for work and then performance under the COVID-19 context. We use the conceptualization of TAM while analyzing the relations (Gartner et al, 2022) between perceived usefulness (PU) and perceived ease of use (PEOU), JP and motivation for work (MW). We are querying the mediator role of motivation in the relationship between JP and TAM variables.…”

Section: Introductionmentioning

confidence: 99%

Digital technology use of SMEs during the COVID-19 pandemic in Turkey: mobile applications’ role on motivation and job performance

Uzkurt

Ekmekçioğlu²,

Çeyhan³

et al. 2023

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PurposeThe purpose of this article is to examine the impact of digital technology (specifically mobile applications) use on employees' perceptions of motivation at work (MW) and job performance (JP).Design/methodology/approachSurvey data were collected from 4,089 employees working in small and medium-sized enterprises (SMEs) registered to Small and Medium Enterprises Development Organization (SMEDO) in Turkey. The relationships were assessed through structural equation modeling with bootstrap estimation.FindingsThe results support the proposed framework illustrating the positive effect of perceived usefulness (PU) and perceived ease of use (PEOU) of mobile applications on employees' perceived JP. Findings indicate that MW has exhibited a mediating effect between both PU and JP and PEOU and JP.Originality/valueThis article discusses the accelerating role of coronavirus disease 2019 (COVID-19) pandemic on SMEs' technology acceptance and the acceptance's positive impact on employees' motivation and performance. This article adds to the literature on SMEs by enabling researchers and practitioners to understand the issues in digital technologies acceptance by SME employees and contributes towards enriching the knowledge on technology acceptance perceptions' role in SMEs coping strategies during the COVID-19.

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“…The technology acceptance model (TAM), introduced by Davis (1989), is an attempt to simplify and better understand the technology acceptance process in organizations. At present, TAM has become a very commonly used model in investigating the factors that influence user acceptance of technology (Gartner et al, 2022;Lestari et al, 2020). TAM proposes the existence of individual perceptions of usability and ease of use, where these two perceptions are the two factors that determine technology acceptance.…”

Section: Introductionmentioning

confidence: 99%

The Role of Consumer Emotional Value, and Service Innovation on Consumer Purchase Decisions: TAM Theory Approach

Juniansyah

Hasan

Putra

2023

GRMAPB

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This study aims to analyze the influence of customer emotional value and service innovation variables on consumer purchase decisions using the Technology Acceptance Model (TAM) theory approach. This study uses a quantitative approach and uses primary data from questionnaires and secondary data. The sample in this study were 231 people spread across various provinces in Indonesia using an unlimited population. Data analysis was performed using validity test, reliability test, R-squared test, F-squared test, direct effect test, and Partial Least Square (PLS) hypothesis submission. The results show that the Technology Acceptance Model (TAM) has a positive and significant effect on Emotional Value and Service Innovation, as well as on Consumer Purchase Decisions through the mediation of Emotional Value and Service Innovation. However, the Technology Acceptance Model (TAM) does not have a positive and significant effect on Consumer Purchase Decisions directly.

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The Role of Fear of Missing Out and Experience in the Formation of SME Decision Makers’ Intentions to Adopt New Manufacturing Technologies

Cited by 21 publications

References 73 publications

Cryptocurrencies as a means of payment in online shopping

Cryptocurrencies as a means of payment in online shopping

Digital technology use of SMEs during the COVID-19 pandemic in Turkey: mobile applications’ role on motivation and job performance

The Role of Consumer Emotional Value, and Service Innovation on Consumer Purchase Decisions: TAM Theory Approach

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