The role of experience and innovation characteristics in the adoption and continued use of e-learning websites

Liao, Hsiu-Li; Lu, Hsi‐Peng

doi:10.1016/j.compedu.2007.11.006

Cited by 179 publications

(125 citation statements)

References 15 publications

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“…The results regarding performance expectancy are in line with those of previous studies (1,18,21,27). In a study conducted by Wang et al (1), performance expectancy was found to be a significant predictor and the strongest determinant of users' behavioral intention to use mobile devices.…”

Section: Discussionsupporting

confidence: 82%

Modified Unified Theory of Acceptance and Use of Technology in Investigating Iranian Language Learners’ Attitudes Toward Mobile Assisted Language Learning (MALL)

Esfandiari

Sokhanvar

2015

Interdiscip J Virtual Learn Med Sci

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Introduction: The modified unified theory of acceptance and use of technology (MUTAUT) was used in this mixed methods study to investigate language learners' attitudes toward mobile assisted language learning (MALL). Methods: Two different student surveys were used to collect data quantitatively. The surveys consisted of 24 and 23 items, respectively, rated on a 6-point Likert scale. Reliability was estimated to be 0.92 and 0.95, respectively. To collect data qualitatively, language learners were interviewed regarding their opinions on MALL. Standard multiple regression and descriptive statistics employing IBM SPSS version 21 were used to analyze the data.Results: Analysis of quantitative data revealed that performance expectancy, effort expectancy, and perceived playfulness were significant predictors of the behavioral intention to use mobile devices, while self-management of learning and social influence were not (P < 0.001). Analysis of descriptive statistics from the second survey showed that language learners have totally positive attitudes toward effectiveness and satisfaction; however, their attitudes about usefulness were somewhat mixed. Analysis of qualitative data generally confirmed the quantitative results. Conclusions: Language instructors should motivate students to use mobile devices to learn, become more autonomous language learners, and manage their own learning.

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Section: Discussionsupporting

confidence: 82%

Modified Unified Theory of Acceptance and Use of Technology in Investigating Iranian Language Learners’ Attitudes Toward Mobile Assisted Language Learning (MALL)

Esfandiari

Sokhanvar

2015

Interdiscip J Virtual Learn Med Sci

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“…Online interaction (OI) (3 items): Levels of interactions with peers and teachers in e-learning (Sun et al, 2008 (Liao & Lu, 2008).…”

Section: Questionnairementioning

confidence: 99%

“…A study result found by Lin (2011) revealed that e-learning experiences moderated the relationships between e-learning intention and its influencing factors, and the degrees that satisfaction affected e-learning continuance intention could be varied by learners' e-learning experiences. A study done by Liao and Lu (2008) demonstrated that the influencing factors of e-learning continuance intention were different among students with different e-learning experiences. Degree of participation in the online community could affect interactive relationship among members (Koh & Kim, 2004), and interactive relationship could probably affect e-learning continuance intention.…”

Section: Degrees Of E-learning Participationmentioning

confidence: 99%

“…Compatibility positively affected user attitude, and attitude affected intention to adopt (Cheung & Vogel, 2013). Some studies revealed that relative advantages and compatibility positively affected intention to adopt (Chen, 2011;Duan et al, 2010;Lee et al, 2011;Liao, & Lu, 2008;Zhang et al, 2010), whereas complexity negatively affected intention to adopt (Lee et al, 2011;Liao & Lu, 2008;Van Slyke et al, 2004;Zhang et al, 2010).…”

Section: Innovation Adoption Theorymentioning

confidence: 99%

“…These innovation adaptation factors influenced users' intention to adopt innovations (Rogers, 2003). Although the TAM has been broadly used in the field of elearning in recent years, perceived ease of use and perceived usefulness in the TAM can be replaced by complexity and relative advantage (Liao & Lu, 2008;Moore & Benbasat, 1991).…”

Section: Innovation Adoption Theorymentioning

confidence: 99%

See 2 more Smart Citations

Alteration of Influencing Factors of Continued Intentions to Use e-Learning for Different Degrees of Adult Online Participation

Chang

2015

IRRODL

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The purpose of the present study was to investigate the variation of influencing factors of elearning continuance intention for different degrees of participation and to examine moderating effects of degrees of participation on influencing factors of e-learning continuance intention. Adoption Theory of Rogers were adopted in the present study. A research model including two constructs (curriculum and system as well as innovation adaptation) and eight influencing factors were proposed in the present study based on features of e-learning. The results revealed that the factors in the construct of curriculum and system could be varied for different degrees of learner participation. Among those factors, system quality and online interaction were the factors for the differences between low and high groups of participation. Furthermore, the factors in the construct of innovation adaptation could be varied for different degrees of participation. Among 34those factors, compatibility was the factor for the differences between low and high groups of participation. Degree of online participation demonstrated moderating effects on the influences of online interaction, relative advantage and compatibility in e-learning continuance intention.

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An investigation of enablers and inhibitors of crowdfunding adoption: Empirical evidence from startups in China

Yang

Lee

2018

Hum Ftrs & Erg Mfg Svc

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In recent years, crowdfunding has emerged as a new fundraising technique for startup ventures. Crowdfunding allows small businesses and startups to seek funding from a large number of private investors, the so‐called “crowdfunders.” Crowdfunding is beneficial for startup ventures by offering a variety of financial and nonfinancial benefits such as helping to solve funding difficulties, providing value‐added involvement, facilitating access to further funding, and providing publicity. In contrast, diffusion processes of new business innovations have become increasingly complicatedly and multifaceted in recent years. Potential users today are exposed to a wide range of influences that include word‐of‐mouth communications, network externalities, and social signals. Despite the advantages associated with crowdfunding, the crowdfunding industry faces slow rates of diffusion in the Chinese market because crowdfunding ventures often fail to translate into adoption behavior. This study investigates the enablers and inhibitors of crowdfunding adoption intention from the perspective of startups by employing the two‐factor theory, status quo bias theory, and innovation diffusion theory. These theories allow crowdfunding researchers and platform managers to test the relative influence of both reasons for (enablers) and reasons against (inhibitors) crowdfunding adoption in a single framework. In conclusion, considering the phenomenon of startups in China, the results of this study will fill the paucity of empirical research in the innovation resistance area, shedding light on the motivation of entrepreneurs to avoid crowdfunding as a financing course as well as providing crowdfunding managers and policymakers with strategic recommendations.

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The role of experience and innovation characteristics in the adoption and continued use of e-learning websites

Cited by 179 publications

References 15 publications

Modified Unified Theory of Acceptance and Use of Technology in Investigating Iranian Language Learners’ Attitudes Toward Mobile Assisted Language Learning (MALL)

Modified Unified Theory of Acceptance and Use of Technology in Investigating Iranian Language Learners’ Attitudes Toward Mobile Assisted Language Learning (MALL)

Alteration of Influencing Factors of Continued Intentions to Use e-Learning for Different Degrees of Adult Online Participation

An investigation of enablers and inhibitors of crowdfunding adoption: Empirical evidence from startups in China

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