The Relative Influence of Service Quality on Consumer's Post-purchase Behavior : Focused on the China Telecommunications Consumer Market

Lee, Hansuk; Hong, Seong Tae

doi:10.21739/ibr.2010.09.14.3.71

IBR

2010

DOI: 10.21739/ibr.2010.09.14.3.71

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The Relative Influence of Service Quality on Consumer's Post-purchase Behavior : Focused on the China Telecommunications Consumer Market

Hansuk Lee¹,

Seong Tae Hong²

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The Relative Influence of Service Quality on Consumer's Post-purchase Behavior : Focused on the China Telecommunications Consumer Market

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