Water or a phosphate salt solution was added to turkey breast muscle. Muscles-untreated, phosphate-treated, and water-treated-were frozen either raw or partially cooked and stored 5 wk. For freshly cooked and reheated muscle, percentage cooking losses were determined, and panelists evaluated the intensity of aroma and flavor components of muscle and aroma components of juice expressed from that muscle. The relationship between juiciness and the perception of flavor components was investigated.Phosphate-treated samples had lower percentage cooking loss than did the other samples. Freshly cooked muscles, as a whole, had less cooking loss than reheated muscles, as would be expected.In general, flavor and aroma components were affected similarly by additive treatment. Phosphate-treated samples had more intense meaty-brothy but less intense stale, rancid, and acid aromas and flavors than did reheated water-or untreated samples. Adding water had little effect on flavor and aroma components of either freshly cooked or reheated turkey muscle. Aroma components of expressed juice were similar to, but less intense than, those of muscle.Tenderness was not affected by additive or heating treatment; however, juiciness was affected. The phosphate-treated muscle scored more juicy than other muscles, also frequently was described as having "soapy" flavor.