The Relationship between Employees’ Belief in a Just World and Sustainable Organizational Citizenship Behaviors in Chinese Enterprises: The Moderating Effect Model of Interpersonal Intelligence

Abstract

To both survive and develop continuously, enterprises must overcome many kinds of competition and challenges. Cultivating employees' active and sustainable organizational citizenship behavior is important for enterprises to successfully cope with turbulence and uncertain events during their development. In this study, we investigated the development level of and factors influencing employees' organizational citizenship behavior in current organizations. By using the Belief in a Just World Scale, Organizational Citizenship Behavior Scale, and Interpersonal Intelligence Scale, we investigated 230 employees from 15 different enterprises. The results showed that belief in a just world, interpersonal intelligence, and organizational citizenship behavior were significantly positively correlated. Interpersonal intelligence played a moderating role between belief in a just world and organizational citizenship behavior; the organizational citizenship behavior of individuals with high interpersonal intelligence increased with the strengthening of the belief in a just world, and this increase was larger than that experienced by individuals with low interpersonal intelligence. This meant that under a certain level of belief in a just world, a high level of interpersonal intelligence was more conducive to promoting employees' sustainable organizational citizenship behavior.

Mediating Effect of Marketing Self-Efficacy on Organizational Citizenship Behavior and Innovative Behavior

“…Since they are essential to an organization's success, organizational citizenship behaviors (OCBs) have grown in relevance as a research issue in recent years (Andrade & Neves, 2022). According to Han, Zhou and Wang (2022), managers and researchers are paying more attention to OCB because it increases organizational performance, aid in the organization's adaptability to shifting competitive market environments, and support other cutting-edge management techniques. Self-efficacy (SE), especially marketing self-efficacy (MSE) plays an important role in organizational marketing activities (Veeck, Quareshi, O'Reilly, Mumuni, MacMillan, Luqmani, Luqmani, & Xie, 2023).…”