The Price Strategy and Mobile Internet Supply Chain Coordination Mechanism in China

Abstract

The Price decision and game process is studied between mobile network provider (MP) and service provider (SP) in China mobile internet supply chain. The game results in decentralized decision pattern and centralized pattern are analyzed and compared. The results show that centralized decision can make Pareto improvement, where the consumer payments are lower, but supply chain profits are higher than which under decentralized pattern. The cooperation between MP and SP needs coordination based on the mechanisms of explicit and incentive revenue share contract.

An Analysis of How to Offer the Vocational Guidance by Internet in China

“…Phone is the main mobile terminal and has a large population of users in students. With the entrance of campuses, mobile Internet not only brings sweeping changes to students' life and studies but also gives a new chance for them to find a job [2]. From the view of vocational guidance, how to help unemployed graduates to make proper career plans and a suitable concept of employment and cultivate the innovative abilities of starting a business is an important study in the current situation [3].…”