“…EI studies have long been the focus of tourism destination areas and, in the last decade, there has been more focus on them for short-term special events that last one to two days, such as festivals (Damonte, Marcis, and Rella 2013) and sports events (Li and Jago 2013). Periodically, there have been concerns expressed about overestimation and improper measurement and application techniques (Jeong, Crompton, and Dudensing 2016; Damonte, Marcis, and Rella 2013; Crompton, 2006, 2010;Crompton, Lee, and Shuster 2001; Stanley et al 2000). For example, Rogers (2007) stated that event and festival organizers are often called upon to make EI estimates and are not prepared to do so, resulting in estimates that are not credible.…”