The Politics of Consumption: A Re-Inquiry on Thompson and Haytko's (1997) “Speaking of Fashion”: Table 1

Murray, Jeff B.

doi:10.1086/344424

Cited by 161 publications

(193 citation statements)

References 16 publications

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“…The role of clothing in a consumer's life is not confined to functionality; individuals seek luxury fashion clothing as a means of gaining peer acceptance and demonstrating social standing (Murray, 2002), evidenced by the sign value demonstrated by successful brands such as Gucci and Chanel. Nowhere is this symbolism more prevalent than the designer houses' use of fur and exotic leathers.…”

Section: Pre-production and Production Harmsmentioning

confidence: 99%

From conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses

Carrigan

Moraes

McEachern

2013

Journal of Marketing Management

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Section: Pre-production and Production Harmsmentioning

confidence: 99%

From conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses

Carrigan

Moraes

McEachern

2013

Journal of Marketing Management

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“…Gergen 1991, Giddens 1991), consumers' identity projects often involve identity conflicts (e.g. Thompson et al 1990;Thompson 1996;Thompson and Haytko 1997;Fournier 1998;Murray 2002;Holt and Thompson 2004;Arnold and Thompson 2005;Ahuvia 2005;Cherrier and Murray 2007). Ahuvia (2005) discussed strategies which consumers in his U.S study used in coping with their identity conflicts related to symbolic consumption, but he neglected the conditions under which consumers follow different strategies.…”

Section: Consumers' Sense Of Self-coherencementioning

confidence: 99%

“…In the middle of these two opposing views lies the work of Gould and Lerman (1998), Thompson and Hirschman (1995), Murray (2002), Schau and Gilly (2003) and Ahuvia (2005) who explored the use of consumption to construct a coherent identity within a fragmented society. Consumers in these studies wanted a coherent identity narrative, but experienced difficulties in establishing a coherent sense of self and yet did not necessarily experience an "empty-self".…”

Section: Consumers' Sense Of Self-coherencementioning

confidence: 99%

The interrelationship between desired and undesired selves and consumption: The case of Greek female consumers' experiences

Karanika¹,

Hogg²

2010

Journal of Marketing Management

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Abstract:Earlier work on identity, self and consumption identified that desired and undesired selves play a significant role in the important global phenomenon of symbolic consumption but neglected to investigate and conceptualize the interrelationship between desired and undesired selves and consumption. Phenomenological interviews with Greek women are used to elicit consumption experiences linked to positive and negative aspects of the self. The interrelationships between desired and undesired selves in consumption were characterized by two patterns (firstly conflicting and secondly compatible desired and undesired selves) that could be linked to consumers' different strategies. Examining these strategies, we extend previous work on the strategies that consumers use to handle identity issues. Finally, we evaluate this theory-building derived from the Greek empirical data within the context of U.S. generated theory about individuals' ways of dealing with self-coherence issues through symbolic consumption; we identify consumers' sense of baffled self and ambivalence in the emotions surrounding consumption.

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“…The market has become a source of mythic and symbolic resources, that are valorised by consumers in narratives of self-identity (Belk 1988;Hill and Stamey 1990;Hill 1991;Holt 2002). On the other hand, during the consumption process, the individuals are personalising cultural scripts that align their identities with the structural imperatives of a market-driven global economy (Grayson and Martinec, 2004;Kozinets, 2001, Holt, 2002, Murray, 2002.…”

Section: Consumer Culture Theorymentioning

confidence: 99%

“…These studies are often using semiotic and literary theories to analyse the symbolic meanings, cultural ideals and ideological elements encoded into consumer culture communications, as well as the rhetorical methods applied to transmit them effectively (Hirschman 1988 and1990;McQuarrie and Mick 1996;Stern, 1995 and. The consumers are perceived as active interpretive agents who analyse, modify and re-transmit the dominant representation of consumer identity portrayed in the media, rather than passive receptors of a dominant global culture (Holt 2002;Kozinets 2002, Murray 2002Thompson 2004). …”

Section: Consumer Culture Theorymentioning

confidence: 99%

Introducing structuration theory in communal consumption behavior research

Algesheimer

Gurǎu

2008

Qualitative Market Research: An International Journal

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Purpose -In community research, there is a large gap between theoretical developments and empirical proves. Especially, in micro-macro contexts, where the interaction between micro-(the community member) and macro-(the community) level variables have significant effects, no comprehensive theoretical approach that explicitly frames micro-macro phenomena has been considered in empirical methodology. This study attempts to present a multilevel theoretical framework which explains the complex interrelationship of various elements that shape consumption experience and market institutions. Design/methodology/approach -Based on practical questions related to community research, where individuals act in communal contexts, shape the community and are influenced by the community, the importance of studying micro-macro phenomena are discussed. These preliminaries form assumptions that are integrated into theoretical and methodological developments. It is shown how structuration approaches meet the assumptions on communal consumption research and how multilevel analyses fit into the assumptions that are raised by the structuration approach. Findings -The paper develops and presents a multilevel model, which represents the interplay among various cultural levels that influence consumption experience and the evolution of consumption trends. This model proposes a theoretical framework which explains structuration in consumer research contexts. Originality/value -Academics can use this study to understand the link between communal consumption theory to methodology. They have access to a research framework that integrates micro-macro effects and receive some ideas on possible structures and variables they can analyze. Practitioners learn that within communal research consumption patterns do not only influence individuals, but they also determine the community's structure that in turn shapes the behaviour of its members.

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The Politics of Consumption: A Re-Inquiry on Thompson and Haytko's (1997) “Speaking of Fashion”: Table 1

Cited by 161 publications

References 16 publications

From conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses

From conspicuous to considered fashion: A harm-chain approach to the responsibilities of luxury-fashion businesses

The interrelationship between desired and undesired selves and consumption: The case of Greek female consumers' experiences

Introducing structuration theory in communal consumption behavior research

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