Introduction Although the visual system is remarkably accurate in representing the properties of most environmental objects under most circumstances, systematic illusions occur in the perception of many visual properties. Among the best known and understood of these are size illusions, most of which can be explained either by errors in the perceived distance to the target objects (eg the Ponzo illusion), by the influence of size contrast with nearby contextual objects (eg the Ebbinghaus illusion), or by size assimilation to nearby contextual figures (eg the Delboeuf illusion). Perhaps the best known of all size illusions is the moon illusion (see figure 1a): the inaccurate perception of the moon as being larger when it is close to the horizon than when it is high in the sky. Although this phenomenon has been known for many centuries, its explanation is not fully settled (cf Hershenson 1989). The most widely accepted theory is based on differences in the apparent distance of the moon near the horizon versus high in the sky (eg Kaufman and Rock 1962; Rock and Kaufman 1962). The apparent-distance theory states that the horizon moon is (nonconsciously) perceived as farther away than the zenith moon öas though the sky were a`flattened' domeöowing to the effects of distance cues, such as texture gradients, near the horizon. When the visual system takes this distance information into account, the seemingly more distant horizon moon looks larger than the seemingly closer zenith moon. A great deal of experimental evidence supports this explanation (Kaufman and Rock 1962; Rock and Kaufman 1962), which is a specific application of a more general perceptual regularity known as Emmert's law: If retinal size is held constant, then perceived size increases with increasing distance. Another well-known type of explanation for size illusions is contextual contrast. A prototypical size-contrast effect is the Ebbinghaus illusion, in which two identical circles are perceived as different in size because of differential contrast with the size of