The Perception of the Ideal Neighborhood: A Preamble to Implementation of a “Street Use Code”

Gaymard, Sandrine; Bordarie, Jimmy

doi:10.1007/s11205-014-0610-1

Cited by 19 publications

(16 citation statements)

References 46 publications

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“…The methodology applied in this survey was based on that used by Gaymard and Bordair [ 59 ], and adapted to investigate public views regarding dairy [ 58 ] and pig production [ 54 ]. In comparison with choice methodologies, where researchers choose topics on which participants will give their opinion [ 29 , 32 , 47 ], this methodology avoids soliciting participants’ opinion on issues they may have little or no understanding.…”

Section: Discussionmentioning

confidence: 99%

Are views towards egg farming associated with Brazilian and Chilean egg consumers’ purchasing habits?

2018

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In many industrialised countries, public rejection of intensive animal production systems has led to the development of legislation and industry actions that have resulted in significant changes in animal care at the farm level. However, little is known about the views of citizens from emerging countries regarding animal production. The aims of this study were to explore the views of Brazilian and Chilean consumers towards egg farming, and to investigate if these views are associated with participants’ eggs purchasing habits and reported willingness to pay (WTP) more for eggs produced in the conditions they perceive as important. In an open question, participants (n = 716) were asked to describe an ideal egg production farm and explain their reasons. This was followed by closed questions asking egg purchasing habits, willingness to pay for eggs produced in the conditions they perceive as important and demographic information. Participants main concerns were with animal welfare, naturalness, hygiene, production, and ethical aspects, which many associated with improved health, sensory, and nutritional quality of the eggs. The views of participants towards an ideal egg production farm were associated, to some extent, with type of egg purchasing habits and WTP a premium for organic or free-range eggs. Our results suggest a demand for more natural, animal friendly egg production systems; furthermore, they indicate a disconnect between lay citizens’ expectations and industry practices, given that intensive confined systems typically fail to supply many of the expected characteristics.

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Section: Discussionmentioning

confidence: 99%

Are views towards egg farming associated with Brazilian and Chilean egg consumers’ purchasing habits?

2018

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“…These aspects are important because they are directly linked to the representation of the ideal neighborhood. The 30 kmh speed limit constitutes a good way to improve quality of life and to develop a neighborhood closer to inhabitants' ideal (Bordarie, ; Gaymard & Bordarie, , ).…”

Section: Theoretical Frameworkmentioning

confidence: 99%

Social representations and social marketing: Effectiveness of awareness campaigns on the representation of public policies?

Bordarie

2018

J of Philanthropy and Mktg

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The research fits into the theory of the central core within the social representations theory. The approach argues the existence of two components: the core and the periphery. Each one has its own characteristics and a role to play. Within this framework, transformation of social representations can be the consequence of practices modification. However, in this study, we are interested in the effect of communication. We focus on the social representation of the public policy of the 30 kmh speed limit developed in Europe since the 1990's. And we test the impact of two awareness campaigns: the first one aims at reinforcing one aspect of the central core of the representation, the second one aims at contradicting one aspect of the core. Three groups of participants answer a questionnaire of representation related to the 30 kmh speed limit: two experimental groups (each one receiving a campaign) and one control group. Results confirm the relevance of using communication and social marketing methods in order to transform social representations. According to the type information, results are different. Discussion highlights the interest of using social representations in order to build social marketing campaigns.

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“…The choice of thresholds has been explained elsewhere in detail as this choice depends on the number of respondents. 11 According to this method, the central elements and the first periphery are to be taken into account in the interpretation. The elements of the second periphery do not bear enough weight to enter into the analysis.…”

Section: Free Associationsmentioning

confidence: 99%

The Social Representation of Smoking Cannabis and Driving: Comparison between Occasional and Regular Cannabis Using Drivers

Gaymard¹,

Lucet²

2017

MOJPH

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In France the consumption of cannabis is one of the highest in Europe and when driving, it multiplies the risk of accidents. In this original study, cannabis users were interviewed in order to show the social representation of smoking cannabis and driving. The comparison focused on occasional (N=19) vs regular (N=46) users, all of them drivers. The results confirm the impact of practices on social representations and risk awareness that differs between the two groups.

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The Perception of the Ideal Neighborhood: A Preamble to Implementation of a “Street Use Code”

Cited by 19 publications

References 46 publications

Are views towards egg farming associated with Brazilian and Chilean egg consumers’ purchasing habits?

Are views towards egg farming associated with Brazilian and Chilean egg consumers’ purchasing habits?

Social representations and social marketing: Effectiveness of awareness campaigns on the representation of public policies?

The Social Representation of Smoking Cannabis and Driving: Comparison between Occasional and Regular Cannabis Using Drivers

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