The moderating effect of experience on the intention to adopt mobile social network sites for pedagogical purposes: An extension of the technology acceptance model

Leong, Lam Wai; Ibrahim, Othman; Dalvi-Esfahani, Mohammad; Shahbazi, Hamed; Nilashi, Mehrbakhsh

doi:10.1007/s10639-018-9726-2

Cited by 56 publications

(63 citation statements)

References 69 publications

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“…Also, perceived ease of use directly affects MTS intention and mediates the effect of social presence on MTS adoption. ese findings are in line with the study of mobile social network sites by Leong et al [163] who found that perceived ease of use has a considerable influence on consumer intention and argued that the result is due to the favorable experience of mobile usage for social networking among consumers, which guides them to use SNS easily for learning and shopping activities. Similarly, Nunkoo and Ramkissoon [164] acknowledged that whenever a tourist has a comprehensive knowledge of online tourism shopping, they are more focused on utilizing the usefulness of online tourism shopping.…”

Section: Mobile Information Systemssupporting

confidence: 89%

Understanding Mobile Tourism Shopping in Pakistan: An Integrating Framework of Innovation Diffusion Theory and Technology Acceptance Model

Khan

et al. 2019

Mobile Information Systems

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Consumer adoption of mobile-based tourism shopping is an emerging but overlooked area in tourism research. Given the paybacks and potential scope of this new channel, this study attempts to bridge the gap by proposing a multimediation model investigating mobile tourism shopping (MTS) in a developing country, Pakistan. In particular, we applied structural equation modeling through partial-least-squares structural equation modeling (PLS-SEM) on 396 responses collected from mobile respondents who recently purchased tourism products using a mobile device(s). It was discovered that social presence, directly and indirectly, influences tourist intentions towards MTS. The results further show that the tourists’ perception of compatibility and relative advantages of MTS have insignificant influence on their intention to accept a mobile device(s) for tourism shopping. The findings and implications of the study furnish new vistas to research discourse and managerial significance. Economically, this research contributes to knowledge that could increase income and create jobs in the host country.

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Section: Mobile Information Systemssupporting

confidence: 89%

Understanding Mobile Tourism Shopping in Pakistan: An Integrating Framework of Innovation Diffusion Theory and Technology Acceptance Model

Khan

et al. 2019

Mobile Information Systems

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“…Even in the original TAM, the researchers viewed perceived usefulness and ease of use as related constructs. It was found in recent studies related to technology in general (Leong, Ibrahim, Dalvi-Esfahani, Shahbazi, & Nilashi, 2018;Yang & Wang, 2019) that a relationship between the two constructs was not supported. The majority of respondents were tech-savvy individuals between 25 and 44 years old, so they may have considered the product easy to use.…”

Section: Literature Review and Hypotheses Developmentmentioning

confidence: 93%

Implementation of Artificial Intelligence in Fashion: Are Consumers Ready?

Liang

Lee

Workman

2019

Clothing and Textiles Research Journal

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Given the growing interest in combinations of fashion and digital innovations, it is critical for both researchers and retailers to understand how consumers respond to new technologies, especially artificial intelligence (AI). The purpose of the study was to examine consumers’ attitudes and purchase intention toward an AI device. By adapting the technology acceptance model, a conceptual model was constructed and tested related to consumers’ attitudes and purchase intention toward an AI device—Echo Look. A total of 313 subjects (61% female) between 18 and 65 years old in the top 10 metropolitan areas in the United States participated in the study. The results indicated that perceived usefulness, perceived ease of use, and performance risk were significant in consumers’ attitude toward AI. Positive attitudes toward technology positively influenced the purchase intention. Based on these results, theoretical and practical implications are discussed.

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“…18% comes from other cities. The presented literature from [14][15][16][17] demonstrates the functionality of TAM as a tool widely used by several researchers and authors of relevant works. The investigations presented in [11] and [12] allow us to appreciate the use of GPS to generate operational maps in emergencies such as earthquakes; this served as a basis for this research.…”

Section: Discussionmentioning

confidence: 99%

“…The Technology Acceptance Model (TAM) was developed by Davis and has become one of the most popular models for predicting the ease of use and acceptance of new technology and information systems [16]. According to Davis, the main aim of TAM is to identify the factors determining the use of ICT in an important context of users.…”

Section: Introductionmentioning

confidence: 99%

Interpreting Felony Acts Using Georeferenced Data. Case Study in Ambato, Ecuador

Castillo¹,

Naranjo-Ávalos²,

Buele³

et al. 2021

Communications in Computer and Information Science

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Georeferenced tools have made it possible to use the information collected through e-collaboration environments in a better way. Nevertheless, no study has been found on quantifying the influence of software tools over the capacity of interpreting data of victims of some kind of felony. This paper aims to validate the technology acceptance of applications georeferencing crimes using a prototype that could be useful for certain institutions to generate public policies. A web prototype is implemented to georeference data provided by felony acts victims. The application's prototype was validated by a group of 122 college students using the Technology Acceptance Model. The results were interpreted with the help of Kendall Tau-b correlation analysis where highly significant positive correlation values were obtained.

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The moderating effect of experience on the intention to adopt mobile social network sites for pedagogical purposes: An extension of the technology acceptance model

Cited by 56 publications

References 69 publications

Understanding Mobile Tourism Shopping in Pakistan: An Integrating Framework of Innovation Diffusion Theory and Technology Acceptance Model

Understanding Mobile Tourism Shopping in Pakistan: An Integrating Framework of Innovation Diffusion Theory and Technology Acceptance Model

Implementation of Artificial Intelligence in Fashion: Are Consumers Ready?

Interpreting Felony Acts Using Georeferenced Data. Case Study in Ambato, Ecuador

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