The Moderating Effect of Compatibility Factor in The Usage of E-Government Services Among Malaysian Citizens

Alzubi, Mohammad Mahmoud; Ismaeel, Bader; Ateik, Al-Harath

doi:10.1109/icscee50312.2021.9498076

Cited by 2 publications

(3 citation statements)

References 23 publications

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“…With addition of a complex measurement model in the study (many indicators and relationships), the authors hence select the partial least square (PLS) SEM as the modelling technique for the study [50]. Previous studies show that PLS SEM helped researchers in performing statistical analysis in a similar setting [13], [14], [16], [31], [32], [35], [43].…”

Section: Depicts the Suggested Model Which Incorporates Two Models (I...mentioning

confidence: 99%

“…In OGD-related research, however, many scholars employed the citizens' perspective [31], [37], [39]- [43] to measure the success of OGD, although Syuhaini and László (2022) [12] highlight the importance of taking employees' perspective as they design, implement, run, and expand the systems. Talukder et al (2019) [43] propose additional dimensions from ISSM to clarify the usage intention of OGD users.…”

Section: Introductionmentioning

confidence: 99%

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Pinpointing Factors in the Success of Integrated Information System Toward Open Government Data Initiative: A Perspective from Employees

Wibowo¹,

Fadhil²,

Sensuse³

et al. 2023

IJACSA

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As the Supervisory Institution in Statistics, Badan Pusat Statistik (BPS) launched an integrated information system (IS) to exercise the Open Government Data (OGD) initiative and to impose the One Data Policy Act. Albeit challenges arise, BPS manages to provide more than 120 thousand publicly accessible datasets. With the success of OGD, many scholars have opted to examine a similar issue from the perspective of users/citizens. However, employees' perspective remains substantial as employees are the OGD provider. This research administers employees' views to pinpoint influencing factors in the success of OGD adoption through an IS. The authors seek to comprehend the factors from IS and acceptance manner, thus integrating the Information System Success Model (ISSM) and Unified Theory of Acceptance and Use of Technology (UTAUT) as the measurement model. This study also administers a crosssectional questionnaire with close-ended questions to obtain data from 253 IS users in BPS. Using structural equation modelling (SEM), the authors find that all ISSM constructs influence the success of IS while only one construct from UTAUT plays a pivotal role in defining the success. Information Quality, System Quality, Service Quality, User Satisfaction, and System Use remain paramount to the successful implementation, while Performance Expectancy becomes the sole influencing UTAUT factor affecting success. This study therefore offers substantial benefits by aiding other researchers in OGD-related areas and providing in-depth evidence for practitioners in implementing IS for OGD initiatives.

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Section: Depicts the Suggested Model Which Incorporates Two Models (I...mentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Pinpointing Factors in the Success of Integrated Information System Toward Open Government Data Initiative: A Perspective from Employees

Wibowo¹,

Fadhil²,

Sensuse³

et al. 2023

IJACSA

View full text Add to dashboard Cite

show abstract

“…Businesses need to understand these dynamics if they are to succeed in the global economy. Designing marketing plans that consider these factors can boost a company's chances of success in global marketplaces (Alzubi, et al, 2021).…”

Section: Consumer Purchase Preference For Unilever Productsmentioning

confidence: 99%

The Effect of Marketing Effectiveness, and Consumer Behaviour on Consumer Purchase Preference for Unilever Products in Jordan

Ismaeel¹,

Alsariera²

2023

IJARBSS

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This study explores the relationship between consumer behaviour and marketing effectiveness and preferences for Unilever products in Jordan. The study employed an online survey to collect data from a sample of 384 Jordanian customers of Unilever products. The study uses PLS-SEM to analyse the relationships between the variables and test the proposed hypotheses. To evaluate the success of marketing campaigns, three metrics-customer acquisition cost, return on investment, and customer lifetime value-are employed. Consumer behaviour is evaluated using social, personal factors, and psychological, the study helps local producers improve their marketing strategies to compete with global companies by providing perspectives into the factors influencing Jordanian customers' preferences for Unilever Products. The study's findings contribute to our understanding of Jordanian consumers' preferences for Unilever products, consumer behaviour, and marketing efficiency. The study's conclusions have implications for Jordanian marketing executives and politicians on a practical level, particularly in terms of developing strategies to boost domestic producers' competitiveness and promote the growth of the regional economy. These results emphasize the value of customer behavior analysis and effective marketing tactics for businesses in the Jordanian market.

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The Moderating Effect of Compatibility Factor in The Usage of E-Government Services Among Malaysian Citizens

Cited by 2 publications

References 23 publications

Pinpointing Factors in the Success of Integrated Information System Toward Open Government Data Initiative: A Perspective from Employees

Pinpointing Factors in the Success of Integrated Information System Toward Open Government Data Initiative: A Perspective from Employees

The Effect of Marketing Effectiveness, and Consumer Behaviour on Consumer Purchase Preference for Unilever Products in Jordan

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