2000
DOI: 10.1080/15295030009388410
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The logic of the link: The associative paradigm in communication criticism

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Cited by 5 publications
(2 citation statements)
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“…Among the categories of expression the two "critical rhetoricians" (p. 19) call "culture" are "architecture" and "music." Thus, for Ono and Sloop (1995, p. 20) "music" qualifies as vernacular discourse but does not rise to the level of "text," which is the privileged object of analysis for rhetoricians, as Ono and Sloop (1995, p. 19) themselves acknowledge (see also Cali, 2000;Chesebro, 1996;Cyphert, 2001;Goldzwig, 1998). By demonstrating how the chosen song-recordings work as texts, as opposed to treating them as "mere" cultural artifacts, the present undertaking has aimed to augment the efforts of those scholars who contend that the communication field must "account for the rhetoricity of forms of human communication" (Cyphert, 2001, p. 387) other than the public speech.…”
Section: Discussionmentioning
confidence: 92%
“…Among the categories of expression the two "critical rhetoricians" (p. 19) call "culture" are "architecture" and "music." Thus, for Ono and Sloop (1995, p. 20) "music" qualifies as vernacular discourse but does not rise to the level of "text," which is the privileged object of analysis for rhetoricians, as Ono and Sloop (1995, p. 19) themselves acknowledge (see also Cali, 2000;Chesebro, 1996;Cyphert, 2001;Goldzwig, 1998). By demonstrating how the chosen song-recordings work as texts, as opposed to treating them as "mere" cultural artifacts, the present undertaking has aimed to augment the efforts of those scholars who contend that the communication field must "account for the rhetoricity of forms of human communication" (Cyphert, 2001, p. 387) other than the public speech.…”
Section: Discussionmentioning
confidence: 92%
“…Today, cultural forms are increasingly structured as decentered networks, organized side-by-side, rather than as signifying chains that unfold step-by-step (Taylor, 2001). Such juxtaposition is deliberately provocative because it privileges gaps, ruptures, and fissures, rather than continuity, and is rooted in lateral, spatial, and associational thinking, rather than linear, temporal, and causal thinking (de Bono, 1990; see also Cali, 2000;Gardner, 1983).…”
Section: Po As Provocationmentioning
confidence: 98%