2023
DOI: 10.1016/j.pragma.2022.12.015
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The “Kuakua” fever: Proactively requesting praise on Chinese social networking sites

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Cited by 4 publications
(1 citation statement)
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“…The bandwagon effect describes the individual psychological phenomenon of mimesis of others’ styles, attitudes, or behavior. Furthermore, Wang and Wang (2023) explored Chinese netizens’ self-presentation strategies when proactively requesting praise in the Mutual Praise Group. They found that Chinese netizens employed three categories of pragmatic strategies, namely, self-praise (positive self-presentation), self-disclosure (neutral self-presentation), and self-denigration (negative self-presentation).…”
Section: Literature Reviewmentioning
confidence: 99%
“…The bandwagon effect describes the individual psychological phenomenon of mimesis of others’ styles, attitudes, or behavior. Furthermore, Wang and Wang (2023) explored Chinese netizens’ self-presentation strategies when proactively requesting praise in the Mutual Praise Group. They found that Chinese netizens employed three categories of pragmatic strategies, namely, self-praise (positive self-presentation), self-disclosure (neutral self-presentation), and self-denigration (negative self-presentation).…”
Section: Literature Reviewmentioning
confidence: 99%