The influence of reputation and Customer Relationship Management (CRM) towards the competitive advantage of airlines in Indonesia

Mardani, Yhani; Hurriyati, Ratih; Disman, D.; Gaffar, Vanessa

doi:10.1201/9780429295348-46

Advances in Business, Management and Entrepreneurship 2020

DOI: 10.1201/9780429295348-46

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The influence of reputation and Customer Relationship Management (CRM) towards the competitive advantage of airlines in Indonesia

Yhani Mardani¹,

Ratih Hurriyati²,

D. Disman³

et al.

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The influence of reputation and Customer Relationship Management (CRM) towards the competitive advantage of airlines in Indonesia

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