“…In line with previous researches (Gupta, 2019), Based on the AHP model, we can infer that within the main factors, "Advantages of MOOCs" is a strong influencing factor (weight =0.52) among students in adopting MOOC courses, supporting the earlier research (Hakami et al, 2017;Khan et al, 2018;Rekha et al, 2023;Dvorakova et al, 2023;Goel et al, 2023). Social stimulation (weight =0.33) is another factor that comes next, which encourages students in taking up MOOC courses.…”