The Influence of Perceptions of Price, Product Completeness, and Service Quality on Purchasing Decisions Mranggen Media Graphics Shop
Budi Setiawan,
Nur Aini Latifah,
Sulistyorini Sulistyorini
et al.
Abstract:<p><em>Science and technology are developing very fast from time to time. It requires companies to work quickly, innovatively, and creatively to remain competitive with their competitors and increase purchasing decisions at the Graphic Media Manager store. This research analyzes the influence of Price Perceptions, Product Completeness, and Excellent Service Quality on purchasing decisions at the Graphic Media Mranggen store. This research uses a purposive sampling method. The sample used in this re… Show more
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