The Influence of Modern Social Media on Dermatologist Selection by Patients

Albeshri, Mohammed; Alharithy, Ruaa; Altalhab, Saad; Alluhayyan, Omar B; Farhat, Abdulrahman M.

doi:10.7759/cureus.11822

Cited by 9 publications

(17 citation statements)

References 16 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…In a study conducted among patients at Derma Clinic in Riyadh, Saudi Arabia, it was found that the number of participants who knew about their dermatologists from social media (Twitter, Instagram, Snapchat, Facebook, and Telegram) was 9.7 times higher than those who knew them from traditional sources (newspaper, radio, and TV) [2]. Another study conducted among Indonesian men found that consumers considered skincare brand advertisements that they have seen on social media more trustworthy [40].…”

mentioning

confidence: 99%

“…As per the results of the study conducted among patients at Derma Clinic mentioned previously, those who used social media to choose and follow their doctors favored Twitter. Of the social media users analyzed, patients who visited dermatology clinics for medical reasons preferred Twitter while those that visited for cosmetic purposes preferred Instagram to follow their doctors; which is understandable given that Instagram enables its users to showcase their looks, thus influencing others to also try aesthetic dermatology, a visual field [2]. With continued technological evolution, organizations that fail to recognize the prospects provided by social networking sites risk becoming marginalized by their inability to assimilate to social media as an expected form of communication.…”

mentioning

confidence: 99%

“…Social media Influencers and Skincare: The future of advertising is social media and with the appearance of advertisement through social media, influential users arose, thus creating a new phenomenon called 'influencers' [1]. More than 40.0 % of the health care consumers in the present day use social media for their health care information requirements [2]. Anyone can be a social media influencer, and there exists no credentialing verification.…”

mentioning

confidence: 99%

“…Even though the highest preferred way of knowing a doctor for a medical or cosmetic purpose was mostly influenced by a friend, it was also influenced by a family member and lastly by social media. Among social media users, patients who visited dermatology clinics for medical reasons, preferred Twitter, while those who came for cosmetic reasons preferred Instagram to follow their doctors, underlining the importance of aesthetic dermatology as a visual field [2]. Most of the top hashtags and trends on Instagram pertaining to dermatology-related posts were from individuals without any formal dermatology training [4], hence it is important for a user to be able to differentiate between the content posted by a trained dermatologist from that by a person with no background knowledge in the field.…”

mentioning

confidence: 99%

“…The preferred way of finding a recommended doctor for medical or cosmetic purposes was through a friend, followed by a family member and finally via social media, with patients visiting dermatology clinics for medical reasons favouring Twitter, while those who came for cosmetic reasons favouring Instagram to follow their doctors, establishing the importance of aesthetic dermatology as a visual field [2]. The internet and social media play a pivotal role in plastic surgery, resulting in more informed patients but creating far-fetched expectations.…”

mentioning

confidence: 99%

See 4 more Smart Citations

The Impact of Social Media on Skin Care: A Narrative Review

Joshi¹,

Korrapati²,

Reji³

et al. 2022

Lʹviv. klin. visn.

View full text Add to dashboard Cite

Introduction. Social media has completely taken over multiple aspects of our lives, it has a prominent influence on an individual’s decisions, particularly regarding their lifestyle. Social networking sites such as Facebook, Twitter, Instagram, TikTok play a prominent role in one’s choices on their skin care, cosmetics, aesthetic procedures, and dermatological treatments. The aim of the study. To review current literature on the role of social media and its impact on skin care. Materials and methods. Search databases – Google Scholar, Research4life, ScienceDirect, PubMed, and Scopus were used. Employing content analysis, methods of comparative analysis & bibliosemantics the literature survey concerning social media and its impact on social media, was conducted. A total of 50 English language publications were selected and thoroughly reviewed based on their relevance to the subject. Results. The beauty industry uses social media as a marketing strategy to reach out to its consumers around the globe, particularly targeting consumers like adolescents and women with skin problems. In recent years, social media has turned from an entertainment platform to an educational platform for many users, providing awareness about various skin-related conditions such as skin cancer and even acne treatment. Dermatologists and medical aestheticians are being proactive in sharing information about common skin conditions. Although currently the dependency on social media has increased due to a variety of reasons, there exists a large amount of false and dubious information on the social media posted by unverified users with no legitimate medical background, hence using these sites for making choices related to our skin care is still a debatable option. Conclusions. A dermatologist is no longer the sole patient advisor, this role being gradually replaced by social media. As a result, social media users are well informed having access to a variety of information, resulting in a large number of people being influenced over their skin care choices. This may do more harm than profit, since every skin is fairly individual organ and a generalized skin care routine may not provide the desirable look one strives for.

show abstract

mentioning

confidence: 99%

mentioning

confidence: 99%

mentioning

confidence: 99%

mentioning

confidence: 99%

mentioning

confidence: 99%

See 3 more Smart Citations

The Impact of Social Media on Skin Care: A Narrative Review

Joshi¹,

Korrapati²,

Reji³

et al. 2022

Lʹviv. klin. visn.

View full text Add to dashboard Cite

show abstract

Social Media and Ethical Challenges for the Dermatologist

et al. 2021

View full text Add to dashboard Cite

Purpose of Review The purpose of review is to provide guidance on the use of social media within the context of dermatology and discuss its ethical, professional, and legal implications in education, mentorship, networking, business, and clinical settings. Recent Findings Despite its fundamental value as a means of communication and knowledge sharing, social media carries legal, ethical, and professional challenges. Healthcare providers have run into issues such as misinformation, conflicts of interest, and overstepping patient-physician boundaries when using social media. An interesting finding is that dermatologists commonly engage with an online audience through social media marketing or being an influencer to improve business and extend their reach to clients; however, this warrants formal training and the need to monitor their own online presence to prevent legal consequences. Summary Social media has become integral in everyday life; billions of people now receive information and stay connected with each other through social platforms. Within medicine, social media has enhanced various aspects of healthcare, such as professional networking, patient care, and patient education. In dermatology, social media allows dermatologists to promote their businesses and services through patient testimonials, posting advice on blogs, and networking with a large audience of potential patients. However, having a social media presence must be exercised with care, purpose, and transparency to maximize benefits and minimize harmful consequences. This is especially important when inappropriate social media posts by physicians can be scrutinized for breaching patient confidentiality, violating privacy, financial conflicts of interest, and possibly disseminating incorrect information.

show abstract