Abstract:Considering the current turbulent macroeconomic environment, the aim of this research is to explore the influence of innovation in tangible and intangible resource allocation. The literature underlines that organizations are facing a revolution in their business processes. As such, there is a need to understand the value of knowledge resources and to identify ways to manage them. This paper explores the field of resource allocation, namely dynamic capabilities, and highlights the importance of monitoring intan… Show more
“…According to this view, resources are “any tangible or intangible entity available to the firm that enables it to produce efficiently and/or effectively a market offering that has value for some market segment(s)” (Hunt and Morgan, 1995, p. 11). “For organizations to reach opportunities at the heart of the market, resources are assumed to be crucial” (Silva and Oliveira, 2020, p. 3). Resources “have been widely defined in the literature as all the various types of assets that enable a company to conceive and carry out strategies that improve its efficiency, effectiveness, and competitiveness” (Camelo-Ordaz et al.…”
PurposeThe purpose of this study is to identify groups of manufacturing firms having different combinations of strategic orientation (market and technology orientations) and compare the viable groups for differences in their sustainable innovation (SI) performance.Design/methodology/approachA sample of 373 Italian manufacturing firms is clustered (using non-hierarchical cluster analysis) based on their combinations of market orientation (MO) and technology orientation (TO). Subsequently, the one-way between-groups analysis of variance (ANOVA) with post-hoc tests is conducted to detect how the resulting groups differ in their SI performance.FindingsThe synergistic co-alignment of TO with both dimensions of MO (i.e. responsive and proactive) can help firms enhance their performance regarding SI. Amongst the groups of manufacturing firms identified in the context of this research, ‘future-oriented entrepreneurs’ appear to represent the strongest combination of MO with TO, leading them to achieve higher levels of SI performance.Research limitations/implicationsThis study, by referring to a survey-based empirical study of manufacturing firms in Italy, extends the literature by arguing that higher levels of balanced TO–MO results in greater SI performance. To confirm and extend the results of this work, future research should assess the examined combinations of orientations in other contexts, and with respect to other performance variables (e.g. sustainable entrepreneurship).Practical implicationsBy recognizing the real value of foresight practices, manufacturing firms should be equipped with organizational capabilities that enable them to systematically predict potential discontinuities, explore the future and simultaneously maximize their innovation and technology capacity. The findings of this research provide insights to managers on how to invest in resources linked to different configurations of MO and TO so that they can lead to the improvement of sustainability-oriented innovation performance.Originality/valueThis work represents a first attempt to explore the viable combinations of MO (including responsive and proactive dimensions) with TO in the manufacturing context, and to investigate how these combinations contribute to different levels of SI performance.
“…According to this view, resources are “any tangible or intangible entity available to the firm that enables it to produce efficiently and/or effectively a market offering that has value for some market segment(s)” (Hunt and Morgan, 1995, p. 11). “For organizations to reach opportunities at the heart of the market, resources are assumed to be crucial” (Silva and Oliveira, 2020, p. 3). Resources “have been widely defined in the literature as all the various types of assets that enable a company to conceive and carry out strategies that improve its efficiency, effectiveness, and competitiveness” (Camelo-Ordaz et al.…”
PurposeThe purpose of this study is to identify groups of manufacturing firms having different combinations of strategic orientation (market and technology orientations) and compare the viable groups for differences in their sustainable innovation (SI) performance.Design/methodology/approachA sample of 373 Italian manufacturing firms is clustered (using non-hierarchical cluster analysis) based on their combinations of market orientation (MO) and technology orientation (TO). Subsequently, the one-way between-groups analysis of variance (ANOVA) with post-hoc tests is conducted to detect how the resulting groups differ in their SI performance.FindingsThe synergistic co-alignment of TO with both dimensions of MO (i.e. responsive and proactive) can help firms enhance their performance regarding SI. Amongst the groups of manufacturing firms identified in the context of this research, ‘future-oriented entrepreneurs’ appear to represent the strongest combination of MO with TO, leading them to achieve higher levels of SI performance.Research limitations/implicationsThis study, by referring to a survey-based empirical study of manufacturing firms in Italy, extends the literature by arguing that higher levels of balanced TO–MO results in greater SI performance. To confirm and extend the results of this work, future research should assess the examined combinations of orientations in other contexts, and with respect to other performance variables (e.g. sustainable entrepreneurship).Practical implicationsBy recognizing the real value of foresight practices, manufacturing firms should be equipped with organizational capabilities that enable them to systematically predict potential discontinuities, explore the future and simultaneously maximize their innovation and technology capacity. The findings of this research provide insights to managers on how to invest in resources linked to different configurations of MO and TO so that they can lead to the improvement of sustainability-oriented innovation performance.Originality/valueThis work represents a first attempt to explore the viable combinations of MO (including responsive and proactive dimensions) with TO in the manufacturing context, and to investigate how these combinations contribute to different levels of SI performance.
“…For managers, it is extremely relevant to have a guide to provide them an orientation of how to allocate resources, independently of being tangible or intangible (Silva & Oliveira, 2020).…”
Section: The Balanced Scorecard Perspectivesmentioning
Contemporary organizations need to follow their performance over a continuous period, as the short period is not enough to provide complete control. Bearing this in mind, performance measurement indicators must be reflecting the organizational strategy, not just in the short term, but also in the medium and long term. In the past, especially in industrial enterprises, a high interest in measuring organizational performance was noted. Afterward, the need for effective performance management has also gained increased recognition and interest in Higher Education Institutions (HEIs). Considering the transversal demand for management control tools, the Balanced Scorecard (BSC) gained special highlight, based on its four interlinked perspectives (financial, customer, internal processes, and learning & growth), originally developed by Kaplan and Norton. The BSC was selected for this research, as it has been already implemented by multiple HEIs, to guide managers and directors in their decisions and contribute to greater efficiency. It was, therefore, also selected for the implementation by an analyzed Portuguese higher education institution. This research aims to contribute to the empirical and practical understanding of BSC implementation in higher education, whilst providing orientation to directors and managers of HEIs. With the implementation of this tool, managers and directors can monitor the organizational performance and follow the defined strategy in the medium and long term. Based on these findings, other institutions could use this study as a guide and a benchmark.
“…Knowledge sharing is regarded as a critical component of developing one's competitive capabilities in the current competitive environment (Nickerson and Zenger, 2004). Due to the increasingly competitive environment, numerous previous studies have used the Resource Based View as the fundamental theory to underpin the research framework on innovation and knowledge as resources for organisational competency enhancement (Hansen and Schaltegger, 2016;Guenther and Heinicke, 2019;Silva and Oliveira, 2020). According to those studies, knowledge is considered an intangible resource that aids in the innovation process.…”
Section: Literature Review Social Exchange Theory and Rural Tourism Destination Competitivenessmentioning
confidence: 99%
“…However, given today's enormous development and increasing challenges, particularly post-pandemic tourism development (Campón-Cerro et al, 2017), innovation has emerged as the primary factor that differentiates one rural tourism destination from another, particularly in determining a tourism destination's level of competency, and "knowledge" has long been recognised as the key to success (Albino et al, 2010). Previous research has repeatedly affirmed that innovation can be classified into tangible and intangible innovations (Fouad et al, 2017;Silva and Oliveira, 2020). Tangible innovation is related with physical products, whereas intangible innovation is associated with the knowledge, skills, and processes necessary to generate long-term value.…”
The study is possibly the first to examine the role of knowledge sharing in enhancing the competitiveness of rural tourism destinations, with a particular emphasis on sustainable management, destination marketing efforts, and comparative and competitive advantage. 315 valid questionnaires were collected from domestic and international visitors to Sarawak's five rural tourism destinations. A PLS-SEM approach was used to evaluate the developed model, with PLS estimation and hypothesis testing performed using the WarpPLS software. Interestingly, the statistical findings indicate that knowledge sharing has a significant effect on rural tourism destinations' competitiveness. The findings unavoidably contributed to the fundamental concept of destination competitiveness by identifying knowledge sharing as a resource for developing rural tourism destination competitiveness and its contribution to sustainable management, destination marketing efforts, as well as the comparative and competitive advantage of rural tourism destinations that are currently underdeveloped. This study contributes a comprehensive picture of how an intangible innovation can help develop a tourism destination's competitiveness. Future research should concentrate on identifying appropriate platforms to facilitate knowledge sharing among tourism stakeholders.
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