The Influence of Demographic, Financial Literacy and Information Factors on Investment Decision Among Millenial Generations in Bandung

Abstract

Financial literacy is very important for someone in making decisions, especially those relating to daily activities such as in making decisions to save or invest to achieve a predetermined goal. Having good financial literacy will reduce the number of victims in the name of investment. In 2018 the Indonesian stock exchange stated that in 2018 the increase in the number of registered investors increased by 31.97% and an increase in the average number of active investors in trade compared to the end of 2017. From a total of 168 respondents, 61.76% had implemented financial management. Of the various types of financial management activities by investing in the capital market chosen by millennials, there are 54.41%. The author has a strong belief that demographic factors and many other factors vary to define investment management decisions. To conduct this research by collecting primary data by distributing questionnaires and secondary data from relevant journals, textbooks, and research publications. Data will be analyzed using descriptive statistics with the classic assumption test method using 5 types of tests. From the results of this study the authors aim to find out how many the factors above influence the decision to invest among millennial generations in Bandung.

Pengaruh Faktor Demografi, Risk Tolerance Dan Overconfidence Terhadap Pengambilan Keputusan Investasi Mahasiswa Di Kota Pekalongan

“…Penelitian Munawar (2020) menyatakan faktor demografi memiliki pengaruh yang positif, dimana semakin besar dukungan yang diberikan pada investor mahasiswa, maka keputusan untuk berinvestasi akan semakin besar. Hasil ini sesuai dengan penelitian (Violeta & Linawati, 2019) dan (Fitria et al, 2019). Beberapa penelitian lain seperti yang dilakukan oleh (Firah, 2017), (Pertiwi, 2018) dan (Lachhwani, 2016) berpendapat dimana faktor demografi seperti usia, gender dan pendapatan akan berpengaruh secara signifikan negatif atas keputusan investasi.…”

“…Seorang perempuan lebih berhati-hati dalam melakukan sebuah pengambilan keputusan karena seorang perempuan sering berperan penting dalam hal pengeluaran. Hal ini sejalan dengan penelitian yang dilakukan oleh (Violeta & Linawati, 2019) dan (Fitria et al, 2019).…”

“…Menurut (Munawar et al, 2020) pendapatan berpengaruh positif secara signifikan terhadap keputusan investasi dimana ketika seseorang telah memiliki pendapatan yang tinggi kebanyakan mereka sudah melakukan investasi. Hal ini sejalan dengan penelitian yang dilakukan oleh (Violeta & Linawati, 2019) dan (Fitria et al, 2019).…”

Do Financial Literacy and Technology Affect Intention to Invest in the Capital Market in the Early Pandemic Period?

“…Akhtar and Das (2019) stated that financial knowledge is vital to predicting intention to invest. Many studies support that financial literacy is substantial in influencing personal investment decisions (Abdeldayem, 2016;Fitria et al, 2019;Mouna & Anis, 2017). Based on the national financial literacy and inclusivity survey conducted by Financial Service Authority (2017), the public knowledge about capital market products and services climbed up to 9.8% in 2016.…”

“…Therefore, the present study was designed to examine the influence of financial literacy and technology on intention to invest in the capital market. The researchers developed the study by Fitria et al (2019) and Yusuf (2019), which looked into the effect of technology advancement and investment knowledge on the investment decision. The technology discussed in the previous study was limited only to the existence of an online trading system.…”