2023
DOI: 10.3127/ajis.v27i0.3769
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The Impacts of Role Overload and Role Conflict on Physicians’ Technology Adoption

Abstract: Technology adoption is an important solution for physicians to increase work efficiency, and thus deal with role conflict among their multiple job roles. Prior studies have not investigated how multiple job roles and role conflict influence physicians’ technology adoption intentions. Based on role strain theory and role identity theory, we present a model of physicians’ technology adoption intentions to support their primary (clinical care) versus secondary (teaching or research) job roles. We test the model u… Show more

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