Woody biomass-based energy is expected to be an alternative to fossil fuels due to its quick replenishment and lower emissions of pollutants. However, landowners, environmental organizations, and environmentalists are worried about the detrimental impacts of wood pellet production on the environments, preventing the expansion of the biomass feedstocks. Thus, the current study aims to examine how the forest landowners’ prioritization of forest beauty and biodiversity conservation affect their future involvement in woody biomass-based energy production. The Bayesian Mindsponge Framework (BMF) analytics was employed on a sample of 707 forest landowners in the United States. We discover that for landowners not prioritizing the enjoyment of scenery/beauty and protection of wildlife habitats, higher perceived benefits of the use of wood for energy (i.e., the natural forest regeneration and conservation of habitats) increase the likelihood to involve in woody biomass-based energy production in the next five years. On the contrary, if landowners prioritize scenery/beauty and protection of wildlife habitats, their higher perceived benefits of the use of wood for energy reduce the likelihood of involving in biomass-based energy production. Given the contentious impacts of woody biomass-based energy on the environment, we suggest more studies should be conducted assessing the local, regional, and global environmental effects of woody biomass-based energy. Then, assessment results of how woody biomass-based energy can create environmental net positive values should be transparently communicated with the public. Doing so is expected to help involve landowners prioritizing forest beauty and biodiversity conservation in woody biomass-based energy production.