The Impact of Social Media and Digital Platforms Experience on SME International Orientation: The Moderating Role of COVID-19 Pandemic

Lee, Jeoung Yul; Yang, Young Soo; Ghauri, Pervez N.; Park, Byung Il

doi:10.1016/j.intman.2022.100950

Cited by 25 publications

(17 citation statements)

References 111 publications

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“…Other researchers, such as Reim et al [76] and Yu et al [77] described the importance of digitalization and business models in SMEs' internationalization. Lee et al [78] described the importance of social media and digital platforms in the internationalization of SMEs. In a recent study, Anwar et al [52] revealed that digital capabilities assist SMEs in innovating their business model for internationalization process.…”

Section: Discussionmentioning

confidence: 99%

SMEs’ Internationalization: Mapping the Field through Finance, ITC, and Social Ties

Anwar

Al-Omush

et al. 2023

Sustainability

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Over the last several decades, the internationalization of small and medium enterprises (SMEs) has become an interesting research topic in business and entrepreneurship literature. The massive literature in the field has increased demand for systematic reviews, bibliometric studies and meta-analyses. However, up to date, there has been no systematic literature review, particularly on the role of finance, information technology (IT) and network ties in SMEs’ internationalization. Our research fills the gap and reveals the idiosyncrasies in the literature by conducting a systematic literature review to understand evaluation, scholarly debate, past and current research streams and white spaces for future researchers. We employed 262 documents (1997–2022) and utilized performance analysis and co-occurrence analysis for each area separately and then combined them. The database indicates that research in the particular areas started in 1997, but scholarly interest has been noted since 2006 and onward. We further identified the most influential documents, countries and journals in the fields of finance, IT and network ties and SMEs’ internationalization. Moreover, we conducted a co-occurrence analysis and identified past and current research streams in the fields. Finally, we created an integrated framework to identify white spaces and future research directions. Our insights show that SMEs should use finance, IT and network ties as complementary, rather than exclusive, to boost their internationalization process.

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Section: Discussionmentioning

confidence: 99%

SMEs’ Internationalization: Mapping the Field through Finance, ITC, and Social Ties

Anwar

Al-Omush

et al. 2023

Sustainability

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“…With the combination of Knowledge Management and digital platforms, SMEs can maximize the value of their knowledge, support innovation, and remain competitive in an increasingly digitalized business environment (J. Y. Lee et al, 2022).…”

Section: Future Researchmentioning

confidence: 99%

“…For example, China's current level of financial development still needs to be higher; SMEs require more excellent financial help but find it difficult to secure sufficient financial funds (M. Jiang et al, 2020). Globalization and the growth of internationally engaged SMEs are critical global processes (Knight, 2000;J. Y. Lee et al, 2022).…”

Section: Introductionmentioning

confidence: 99%

Digitalization Challenges for SMEs: A Systematic Literature Review Perspective and Future Research

Nazaruddin,

Utami,

Rahmawati

2024

jbti

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SMEs are a fundamental component of the economic structure in many countries. In the contemporary era of digitalization, SMEs are undertaking various initiatives to align with the evolving business landscape. This study aims to explore and synthesize research results on the role of digitalization in developing small and medium enterprises (SMEs). The literature review used the Scopus database. The data obtained were 127 documents from 2010 to 2023. SME digitization research has been conducted in 42 countries using 92 theories from 94 journals. The results showed three research clusters: business model innovation, Enterprise Resource Planning (ERP), and Information Technology (IT) capabilities. Digital platforms and information management assist SMEs in adjusting, creating new ideas, and staying competitive in difficult business circumstances. Digital platforms assist SMEs by extending market reach, automating operations, improving marketing and promotional efforts, analyzing consumer data to make better decisions, and strengthening team communication and customer care. Future research investigates effective strategies and educational programs aimed at helping SMEs acquire digital skills, adopt digital technology, and implement advanced blockchain-based contract systems. Future research also investigates the ethical implications of SME digitalization, encompassing issues related to data privacy, digital security, and the appropriate use of emerging technologies.

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“…When it comes to marketplaces, social media, and apps, MSME actors must be well-versed. For MSME players, the Drone Emprit Academic app offers the opportunity to learn how to analyze public opinion on prominent social media platforms (Lee et al, 2022). In the second place, initiatives are developed to assist MSME companies in improving their business operations.…”

Section: Ecosystem Of the Digital Economymentioning

confidence: 99%

Strengthening Digital Capabilities and Entrepreneurship For SMEs in the Creative Economy Sector During a Pandemic

Cahyani¹,

Hidayat²,

Marcelino³

2023

Jupe

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An important aspect in the development of the local economy is MSMEs' ability to support productive human resources, allowing people to live their lives as a means of earning a living. Entrepreneurship is characterized by the ability to transform current resources into goods and selling points via the use of ingenuity. The Covid-19 pandemic sparked the growth of micro, small, and medium-sized businesses (MSMEs). The pandemic of Covid-19 has slowed most economic sectors, particularly MSMEs. Many MSME performers are unable to grow and end up in bankruptcy because of the overabundance. This is the reason why small and medium-sized businesses (SMEs) are embracing digitization initiatives. Using a marketplace (intermediary) and social media as a marketing strategy is the method of digitalization. Digital MSME players must also be able to collaborate with netizens in promoting their goods and services, as outlined in this article. Because of this, the digital MSME development strategy is a viable option to safeguard small businesses from the Covid-19 pandemic. This article uses a process known as a literature review to examine numerous works on the growth of digital small and medium-sized enterprises (SMEs). According to this article, amid the Covid-19 pandemic in Indonesia, the growth of digital MSMEs has emerged as a viable option for saving and establishing a digital enterprise.

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The Impact of Social Media and Digital Platforms Experience on SME International Orientation: The Moderating Role of COVID-19 Pandemic

Cited by 25 publications

References 111 publications

SMEs’ Internationalization: Mapping the Field through Finance, ITC, and Social Ties

SMEs’ Internationalization: Mapping the Field through Finance, ITC, and Social Ties

Digitalization Challenges for SMEs: A Systematic Literature Review Perspective and Future Research

Strengthening Digital Capabilities and Entrepreneurship For SMEs in the Creative Economy Sector During a Pandemic

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