“…We agree with the scientists' opinion that the criterion of social efficiency is sustainable development of the community through the optimal combination of income and leisure time, the largest rural employment (Budzak, 2009;Kvasha, 2009;Knoke, Paul, Härtl, Castro, Calvas, & Hildebrandt, 2009;Ward, Yin, Dargusch, Fulton & Ammar, 2017;Yerznkyan et al, 2017;Simanaviciene et al, 2017, Urbaniec, 2015. Thus, according to Andriychuk, the main measure of the efficiency of this type is proportion of the profit aimed at social events to the total mass of net profit per average employee (Andreychuk, 2006).…”