2024
DOI: 10.3390/su16188090
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The Impact of COVID-19 on the Value Relevance of Customer Satisfaction

Ha-Yeon Park,
Cheong-Kyu Park

Abstract: This study examines the impact of COVID-19 on customer satisfaction and the value relevance of customer satisfaction. COVID-19 is an unprecedented pandemic that has changed all areas of business. Customer relations are one of the biggest paradigm shifts of this period. Companies have placed more attention on customer relations than on any other areas, and customer relations are an essential element in corporate sustainability. The value relevance directly represents the sustainability of corporations. It is ve… Show more

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