The Impact of Business Development, Strategic Planning, Business Outsourcing, and Organizational Change towards the Use of Technology among SME’S in Saudi Arabia

Abstract

This study is aimed to investigate the high rate of SMEs failure in Saudi Arabia after operating for a year. In contrast, the study evaluated the impact of restructuring technologies in SMEs. Besides, finding suitable technology tools that match the organization's needs and boost business sustainability. The research study adopted a descriptive research design. The study applied primary data, where a structured questionnaire was used to collect data. The population of the study was 404 employees of SME's in Saudi Arabia. The data was analyzed using the Statistics Package for Social Sciences (SPSS 27.0) and was interpreted using Cronbach's Alpha reliability test, Pearson Correlation, and Multiple Linear Regression. The findings were presented in figures and tables with percentage scores, mean, and standard deviation. The study found that business development had the strongest relationship with technology, where using the right tools, materials, and equipment helps firms with ultimate possibility results. The study recommends that entrepreneurs and shareholders put in more effort to understand their business type on what best technology can help with a better surplus and give them satisfaction while working to deliver results, thus enhancing productivity. This study will be useful to the government of Saudi Arabia to determine policies affecting business development and make it stabilize. Besides, it will help SME's to choose the factors that affect a firm in reducing cost, maximizing effective operation and revenue, and stabilizing the firm for a longer period.