The Governance of Digital Technology, Big Data, and the Internet: New Roles and Responsibilities for Business

Flyverbom, Mikkel; Deibert, Ronald J.; Matten, Dirk

doi:10.1177/0007650317727540

Cited by 175 publications

(132 citation statements)

References 22 publications

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“…In past several decades, numerous studies have investigated the relationship between companies and users through the Internet [1][2][3]. This relationship, based on user-brand interaction on social networks, is a starting point for the study of the relationship between companies and their customers in digital environments [4].…”

Section: Introductionmentioning

confidence: 99%

Are Black Friday Deals Worth It? Mining Twitter Users’ Sentiment and Behavior Response

Saura

Reyes-Menéndez

Palos-Sánchez

2019

Journal of Open Innovation: Technology, Market, and Complexity

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The Black Friday event has become a global opportunity for marketing and companies’ strategies aimed at increasing sales. The present study aims to understand consumer behavior through the analysis of user-generated content (UGC) on social media with respect to the Black Friday 2018 offers published by the 23 largest technology companies in Spain. To this end, we analyzed Twitter-based UGC about companies’ offers using a three-step data text mining process. First, a Latent Dirichlet Allocation Model (LDA) was used to divide the sample into topics related to Black Friday. In the next step, sentiment analysis (SA) using Python was carried out to determine the feelings towards the identified topics and offers published by the companies on Twitter. Thirdly and finally, a data-text mining process called textual analysis (TA) was performed to identify insights that could help companies to improve their promotion and marketing strategies as well as to better understand the customer behavior on social media. The results show that consumers had positive perceptions of such topics as exclusive promotions (EP) and smartphones (SM); by contrast, topics such as fraud (FA), insults and noise (IN), and customer support (CS) were negatively perceived by customers. Based on these results, we offer guidelines to practitioners to improve their social media communication. Our results also have theoretical implications that can promote further research in this area.

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Section: Introductionmentioning

confidence: 99%

Are Black Friday Deals Worth It? Mining Twitter Users’ Sentiment and Behavior Response

Saura

Reyes-Menéndez

Palos-Sánchez

2019

Journal of Open Innovation: Technology, Market, and Complexity

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“…We have understood that typical hierarchy of successful cyber attacks allows for better preparation to prevent the current and future breaches. It is a concept related to the structure of an attack with the recent development of healthcare technology [16], consisting of target identification, force dispatch to target, decision and order to attack the target, and finally the destruction of the target. Method kill chain has defending or preemptive action.…”

Section: Interrupting the Kill Chain And Advanced Health Care Tomentioning

confidence: 99%

Healthcare Data Security Technology: HIPAA Compliance

Mbonihankuye

Nkunzimana

Ndagijimana

2019

Wireless Communications and Mobile Computing

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Information technology (IT) plays an increasingly important and prominent role in the health sector. Data security is more important than ever to the healthcare industry and in world in general. The number of data breaches compromising confidential healthcare data is on the rise. For data security, cloud computing is very useful for securing data. Due to data storage issue, there is a need to use the electronic communication, and a number of methods have been developed for data security technology. Health Insurance Portability and Accountability Act (HIPAA) is one of the methods that can help in healthcare research. On stored database of patient in hospital or clinic, we can develop a conservational and analytical method so as to keep the medical records of the patients in a well-preserved and adequate environment. The method includes the improvement of working possibilities by delivering all the details necessary for the patient. All the information must be identified clearly. The protection of the privacy of the patients and the security of their information are the most imperative obstacles to obtain their intakes when considering the adoption of useful health data in the electronic field of healthcare industries.

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“…Although the state unsurprisingly dominates IR literature as the main "referent object" for cyber-securitizations, other referent objects do exist. Liberal personhood, digital systems, and profitoriented organizations have all been proposed as alternatives (Deibert, 2018;Flyverbom, Deibert, & Matten, 2017;Shires, 2019). Overall, this literature demonstrates that cybersecurity consists of multiple overlapping, sometimes contradictory, and sometimes failed security discourses.…”

Section: Legitimate and Malicious Activity In Cyberspacementioning

confidence: 99%

Cyber-noir: Cybersecurity and popular culture

Shires

2019

Contemporary Security Policy

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Cybersecurity experts foster a perception of cybersecurity as a gloomy underworld in which the good guys must resort to unconventional tactics to keep at bay a motley group of threats to the digital safety of unsuspecting individuals, businesses, and governments. This article takes this framing seriously, drawing on film studies scholarship that identifies certain aesthetic themes as associated with moral ambiguity in noir films. This article introduces the term "cyber-noir" to describe the incorporation of noir elements in cybersecurity expert discourses. It argues that the concept of cyber-noir helps explain the persistence of practices that blur legal, moral, and professional lines between legitimate and malicious activity in cyberspace. Consequently, changing cybersecurity requires not only institutional and technological measures, but also a re-constitution of cybersecurity identities themselves. KEYWORDS Cybersecurity; popular culture; film; threat intelligence; noir; narrative Dark Trace. Digital Shadows. Dark Cubed. Carbon Black. Dark Matter. Many emerging companies in the cybersecurity industry deliberately play on the popular perception of cybersecurity as a nether region, a gloomy underworld in which the good guys must resort to unconventional tactics to keep at bay a motley group of threats to the digital safety of unsuspecting individuals, businesses, and governments. These purveyors of what might be called "cyber-noir"-defined as the incorporation of noir aesthetics and themes into expert cybersecurity discourses-are often dismissed in International Relations (IR) as a mere sideshow, a footnote to more comfortable state-based dynamics. This article does the opposite. It takes the branding of the cybersecurity industry seriously, asking why these companies seek to portray liminality, transgression, and tantalizing opacity. Is it, as a (relatively) viral video of Michael Sulmeyer, former Director of Harvard Kennedy School's Cybersecurity Project, put it,

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The Governance of Digital Technology, Big Data, and the Internet: New Roles and Responsibilities for Business

Cited by 175 publications

References 22 publications

Are Black Friday Deals Worth It? Mining Twitter Users’ Sentiment and Behavior Response

Are Black Friday Deals Worth It? Mining Twitter Users’ Sentiment and Behavior Response

Healthcare Data Security Technology: HIPAA Compliance

Cyber-noir: Cybersecurity and popular culture

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