“…Having decided that the problem is indeed attention seeking, and not AD/HD, it is then vital to examine successful approaches to intervention. However, although the common elements of such interventions (employing, for example, planned ignoring along with positive and negative consequences) are superficially simple, they are fraught with pitfalls and misunderstandings which cannot be examined here (for detailed discussion of programmes at school and home, see, for example, Dreikurs et al, 1982; Mellor, 2000, 2008).…”