The Factors Influencing Green Purchase Intention on Green Product among Malaysian Consumers

Taib, Norraeffa Md; Nordin, Noorain Mohd; Yazid, Zarinah Abu; Daud, Shahreena; Hisham, Rose Shamiza Badrul

doi:10.6007/ijarbss/v12-i6/13987

Cited by 2 publications

(2 citation statements)

References 19 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…This study refers to the consumption behavior of environmentally friendly or environmentally beneficial goods as "green purchase behavior." Previous studies have repeatedly found that green purchase attitude, subjective norms, and perceived behavior control significantly influence green purchase behavior (Han, 2020;Hasan & Ali, 2015;Ogiemwonyi et al, 2022;Taib et al, 2022;Yadav & Pathak, 2016). The mediating effect of green purchase intentions on the attitude-behavior and perceived behavior control-behavior relationships has been examined, as demonstrated by Khan Md.Raziuddin Taufique (2018) in their study of Indian consumers.…”

Section: Green Purchase Intention(gpi) and Green Purchase Behavior(gpb)mentioning

confidence: 97%

Green Purchase Behavior in Malaysia: A Mediation Effect Analysis Based on the TPB

Yuan,

Rasiah,

Hou

et al. 2023

E-BPJ

View full text Add to dashboard Cite

This investigation was done by a group of educated consumers residing in Malaysia. The Theory of Planned Behaviour (TPB) was used to study their behavior in purchasing green products. The study used PLS-SEM to conduct an online survey with 330 educated customers in Malaysia. The results showed that the link between green purchasing attitudes, subjective norms, perceived behavioral control, and green purchase behavior among educated Malaysian consumers was mediated by green purchasing intention. However, some of the results were different from previous findings. Perceived behavioral control would be significantly negatively related to green buying behavior. A green purchasing attitude has no direct effect on green buying behavior. This study provides a reference for relevant policymakers or green marketing strategies.

show abstract

Section: Green Purchase Intention(gpi) and Green Purchase Behavior(gpb)mentioning

confidence: 97%

Green Purchase Behavior in Malaysia: A Mediation Effect Analysis Based on the TPB

Yuan,

Rasiah,

Hou

et al. 2023

E-BPJ

View full text Add to dashboard Cite

show abstract

“…Government initiatives, as elucidated by Taib et al (2022), play a pivotal role in influencing people's actions or providing support. According to the findings by Kumar et al (2019), variable government initiatives significantly shape consumer purchasing behavior.…”

Section: Policies Encouragement and Supportmentioning

confidence: 99%

Factors influencing the decision to use rooftop solar power systems in Vietnam

Tran,

Ai Ho

et al. 2024

J. Infras. Policy. Dev.

View full text Add to dashboard Cite

Renewable energy is gaining momentum in developing countries as an alternative to non-renewable sources, with rooftop solar power systems emerging as a noteworthy option. These systems have been implemented across various provinces and cities in Vietnam, accompanied by government policies aimed at fostering their adoption. This study, conducted in Ho Chi Minh City, Vietnam investigates the factors influencing the utilization of rooftop solar power systems by 309 individuals. The research findings, analyzed through the Partial least squares structural equation modeling (PLS-SEM) model, reveal that policies encouragement and support, strategic investment costs, product knowledge and experience, perceived benefits assessment, and environmental attitudes collectively serve as predictors for the decision to use rooftop solar power systems. Furthermore, the study delves into mediating and moderating effects between variables within the model. This research not only addresses a knowledge gap but also furnishes policymakers with evidence to chart new directions for encouraging the widespread adoption of solar power systems.

show abstract

The Factors Influencing Green Purchase Intention on Green Product among Malaysian Consumers

Cited by 2 publications

References 19 publications

Green Purchase Behavior in Malaysia: A Mediation Effect Analysis Based on the TPB

Green Purchase Behavior in Malaysia: A Mediation Effect Analysis Based on the TPB

Factors influencing the decision to use rooftop solar power systems in Vietnam

Contact Info

Product

Resources

About