The extent of alcohol advertising in Australia: an audit of bus stop advertisements

Pierce, Hannah; Stafford, Julia; Daube, Mike

doi:10.5694/mja13.10317

Cited by 3 publications

(7 citation statements)

References 2 publications

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“…An audit of train station advertisements in Sydney during summer and winter found snack foods and sugar‐sweetened beverages were the most frequently advertised products, regardless of season . An audit of bus shelter advertisements in Perth found nearly a quarter were for alcohol products …”

Section: Introductionmentioning

confidence: 99%

“…7 Previous Australian research examining advertising on public transit stops has identified that a high volume of advertisements promote unhealthy products. [8][9][10] An audit of train station advertisements in Sydney during summer and winter found snack foods and sugar-sweetened beverages were the most frequently advertised products, regardless of season. 8 An audit of bus shelter advertisements in Perth found nearly a quarter were for alcohol products.…”

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confidence: 99%

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The volume and type of unhealthy bus shelter advertising around schools in Perth, Western Australia: Results from an explorative study

Parnell

Edmunds

Pierce

et al. 2018

Health Prom J of Aust

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Of the 293 advertisements recorded over the four audits, 31% featured unhealthy products, 3% moderate, and <1% healthy. Only two of the 293 advertisements were classified as being healthy. Seasonal variation in the volume of unhealthy advertisements was not identified. SO WHAT?: Western Australian school students are regularly exposed to unhealthy bus shelter advertisements. Stricter regulation of outdoor advertising is needed to ensure that young people are protected from the influence of unhealthy industries.

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Section: Introductionmentioning

confidence: 99%

mentioning

confidence: 99%

The volume and type of unhealthy bus shelter advertising around schools in Perth, Western Australia: Results from an explorative study

Parnell

Edmunds

Pierce

et al. 2018

Health Prom J of Aust

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“…Kelly et al assessed food and beverage advertisements as part of their investigation into the products available in vending machines at train stops in Sydney, finding that unhealthy snacks were commonly advertised, although water was the most common beverage item advertised 22 . Pierce et al focused on bus stops in Perth and reported that 172 (23.1%) of the audited stops had advertisements for alcohol products 23 . Neither of these studies assessed all forms of public transport stops and they did not assess differences relative to area‐level socioeconomic disadvantage.…”

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confidence: 99%

“…11,17,18,21 Australian studies from Perth and Sydney previously investigated advertising at public transit stops. 22,23 Kelly et al assessed food and beverage advertisements as part of their investigation into the products available in vending machines at train stops in Sydney, finding that unhealthy snacks were commonly advertised, although water was the most common beverage item advertised. 22 Pierce et al focused on bus stops in Perth and reported that 172 (23.1%) of the audited stops had advertisements for alcohol products.…”

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Socioeconomic differences in outdoor food advertising at public transit stops across Melbourne suburbs

Settle¹,

Cameron²,

Thornton³

2014

Australian and New Zealand Journal of Public Health

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Objective: To assess and compare the number and type of outdoor food advertisements at public transit stops within suburbs of varying levels of socioeconomic disadvantage.Method: An observational audit tool was developed and implemented to assess the number and type of food advertisements at public transit stops within Melbourne, Victoria. A total of 20 Melbourne neighbourhoods (suburbs) from across the least and the most socioeconomically disadvantaged areas were selected. All public transit stops, including train stations and bus and tram stops with a shelter were audited.Results: A similar proportion of transit stops in the least and most-disadvantaged suburbs displayed food advertisements (total n=203). However, some differences in the type of advertisements across suburbs were noted with advertisements for fast food restaurants, flavoured milk and fruit juice more common in the most-disadvantaged neighbourhoods (all p<0.05) and advertisements for diet soft drink, tea, coffee and convenience stores more common in the least-disadvantaged neighbourhoods (all p<0.05). Conclusion:This exploration of outdoor food advertising at Melbourne transit stops found 30% displayed food advertisements, with those in more disadvantaged suburbs more frequently promoting chain-brand fast food and less frequently promoting diet varieties of soft drinks. These findings may help raise awareness of unhealthy environmental exposures.

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An audit of food and beverage advertising on the Sydney metropolitan train network: regulation and policy implications

2017

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BackgroundIncreased marketing of energy-dense, nutrient-poor foods has been identified as a driver of the global obesity epidemic and a priority area for preventative efforts. Local and international research has focused on the unhealthiness of television advertising, with limited research into the growing outdoor advertising industry. This study aimed to examine the extent of food and beverage advertising on the Sydney metropolitan train network, and to assess the nutritional quality of advertised products against the Australian Guide to Healthy Eating.MethodsAll 178 train stations on the Sydney metropolitan train network were surveyed in summer and winter. A survey tool was developed to collect information for all advertisements on and immediately surrounding the train station. Information included product, brand, location and advertisement format. Advertisements were coded by nutrition category, product subcategory and size. Chi-square, ANOVA and ANCOVA tests were conducted to test for differences in the amount of food and beverage advertising by season and area socioeconomic status (SES).ResultsOf 6931 advertisements identified, 1915 (27.6%) were promoting a food or beverage. The majority of food and beverage advertisements were for unhealthy products; 84.3% were classified as discretionary, 8.0% core and 7.6% miscellaneous. Snack foods and sugar-sweetened beverages were the most frequently advertised products, regardless of season. Coca-Cola and PepsiCo were the largest advertisers on the network, contributing 10.9% and 6.5% of total advertisements respectively. There was no difference in the mean number of food and beverage advertisements by area SES, but the proportion of advertising that was for discretionary foods was highest in low SES areas (41.9%, p < 0.001).ConclusionsThe results indicate that, irrespective of season, food and beverage advertisements across the Sydney metropolitan train network are overwhelmingly for unhealthy (discretionary) products. The results of this study highlight the inadequacy of Australia’s voluntary self-regulatory system in protecting members of the public from exposure to unhealthy food advertising. Regulatory action by government, such as placing a cap on the amount of unhealthy food advertisements, or requiring a proportion of all advertising to be for the promotion of healthy foods, is required to address this issue.Electronic supplementary materialThe online version of this article (doi:10.1186/s12889-017-4433-2) contains supplementary material, which is available to authorized users.

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The extent of alcohol advertising in Australia: an audit of bus stop advertisements

Cited by 3 publications

References 2 publications

The volume and type of unhealthy bus shelter advertising around schools in Perth, Western Australia: Results from an explorative study

The volume and type of unhealthy bus shelter advertising around schools in Perth, Western Australia: Results from an explorative study

Socioeconomic differences in outdoor food advertising at public transit stops across Melbourne suburbs

An audit of food and beverage advertising on the Sydney metropolitan train network: regulation and policy implications

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