The Effects of Vignette Placement on Attitudes Toward Supporting Family Members

Lau, Charles; Seltzer, Judith A.; Bianchi, Suzanne M.

doi:10.1177/1525822x15572801

Cited by 3 publications

(2 citation statements)

References 14 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…This is a typical condition for vignette studies, which often ask respondents to make a number of judgments about similar scenarios. Moreover, research shows the location of vignettes within a larger survey matters, with evidence suggesting reading vignettes first might influence later self-assessment questions (Hopkins and King 2010;Lau, Seltzer, and Bianchi 2015), and the order of dimensions within vignettes also matters (Auspurg and Ja ¨ckle 2015). To our knowledge, however, only a single study has directly examined the ordering of vignettes (Sauer, Auspurg, and Hinz 2020).…”

Section: Contextual Effects In Survey Researchmentioning

confidence: 99%

“…Fourth, the placement of vignettes in relation to the full survey was static in our research design (they were presented at the end in all cases). Given that some research demonstrates the importance of vignette placement (Hopkins and King 2010;Lau et al 2015) and dimension placement (Auspurg and Ja ¨ckle 2015), future research should examine ordering and placement effects simultaneously. Finally, we conducted the current analyses using public opinion about sexual offenders, a particularly loathed group of individuals.…”

Section: Limitationsmentioning

confidence: 99%

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Asking about the Worst First: An Examination of Contextual Effects in Factorial Vignettes

Pedneault

Willits

2022

Sociological Methodology

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Contextual effects refer to the process by which responses given to survey questions can be affected by question order. Generally, contextual effects harm data measurement validity by introducing bias and increasing measurement error; the risk is that responses to a survey’s later questions are partly affected not only by the substance of the question but also by the preceding questions. Two opposite effects are possible: a carryover effect refers to the assimilation of later questions into those previously asked, and a backfire effect refers to the contrasting of earlier and later questions. In the case where a stereotype is activated in earlier questions of a survey, the previous literature suggests a carryover effect is more likely. The present study tests whether this is also the case in factorial vignette research by examining the influence of first presenting a vignette that corresponds more closely to a stereotypical view of sexual abuse. Results indicate a backfire effect, pointing to the distinctively different way in which vignette scenarios activate stereotypes compared to general survey questions. The results also highlight the need for researchers to control for contextual ordering effects when modeling factorial vignette data.

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