The effects of entrepreneurial orientation, social media, managerial ties on firm performance: Evidence from Vietnamese SMEs

Nguyen, An Thi Hong; Nguyen, Phuong; Thi, Huynh

doi:10.5267/j.ijdns.2021.9.004

Cited by 14 publications

(20 citation statements)

References 57 publications

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“…Menurut Gunelius dalam Masitoh (2021) social media marketing adalah cara memasarkan sebuah produk baik langsung maupun tidak langsung yang dilakukan untuk membangun kesadaran konsumen, daya ingat, pengakuan dan sikap terhadap suatu produk yang dilakukan dengan menggunakan media dari web sosial bookmarking, blogging, microblogging, social networking, dam content sharing. Semakin tinggi aktivitas sosial media disinyalir memberikan dampak positif bagi kinerja UMKM (Nguyen et al, 2022).…”

Section: Pendahuluanunclassified

“…Berdasarkan hasil penelusuran penelitian sejenis sudah pernah dilakukan. Penelitian (Puryantini et al, 2017) menemukan bahwa inovasi berpengaruh terhadap kinerja, begitu juga penelitian yang dilakukan oleh (Nguyen et al, 2022) dimana sosial media berpengaruh terhadap kinerja. Penelitian ini ingin menguji kembali faktor yang mempengaruhi kinerja pada UMKM.…”

Section: Pendahuluanunclassified

“…Media sosial didefinisikan sebagai seperangkat alat berbasis Internet untuk membangun keanggotaan publik dalam menciptakan jaringan bisnis dan mengembangkan konten melalui interaksi dan kolaborasi (Fang & Chen, 2011). Media sosial juga dapat melibatkan berbagai jenis aplikasi online seperti sosial situs jaringan, blog, forum, mikroblog, berbagi foto dan video, ulasan produk dan layanan, komunitas evaluasi, dan permainan sosial (Nguyen et al, 2022).…”

Section: Media Sosialunclassified

“…Penelitian (Ulmaghfiroh et al, 2021) menjelaskan pengaruh media sosial dengan purchase intention, dimana dengan peranan sosial media harusnya dapat menigkatkan keinginan pelanggan untuk membeli barang dan berakhir pada peningkatan kinerja. Penelitian yang sejenis juga menemukan bahwa media sosial berpengaruh terhadap kinerja (Fang & Chen, 2011;Nguyen et al, 2022) (Xu et al, 2019). Berdasaran argumentasi diatas dapat ditarik sebuh hipotesis sebagai berikut: H2.…”

Section: Pengembangan Hipotesisunclassified

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Pengaruh Inovasi dan Media Sosial terhadap Kinerja UMKM Makanan Halal di Kota Bekasi Utara

Komariah

Nursal²,

Rianto³

2022

JIEI

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This study examines the relationship between innovation and social media in influencing the performance of halal food SMEs in North Bekasi City. This study uses a quantitative approach that is examined on halal food entrepreneurs in the city of North Bekasi. This study uses the SmartPls data analysis tool with a minimum sample of 100 halal food SMEs in the city of North Bekasi, but in practice from the questionnaires distributed as many as 145 questionnaires were received and only 115 questionnaires could be used in the study. The results of this study found that innovation had no effect on performance while social media had an effect on the performance of halal food SMEs in North Bekasi. This research focuses on the role of innovation and social media in influencing performance. The focus of research on halal food MSMEs is expected to be a new sector that is studied in many types of MSMEs. The city of North Bekasi with a large number of MSMEs and a scattered Muslim population makes the results of this study more useful for the wider community.

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Section: Pendahuluanunclassified

Section: Media Sosialunclassified

Section: Pengembangan Hipotesisunclassified

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Pengaruh Inovasi dan Media Sosial terhadap Kinerja UMKM Makanan Halal di Kota Bekasi Utara

Komariah

Nursal²,

Rianto³

2022

JIEI

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“…It is also associated with achieving performance (Hall, 2011;Hamid, Ijab, Sulaiman, Md. Anwar & Norman, 2017), creating cost efficiencies (Yang, Ye & Wang, 2021), and increasing revenue (Nguyen, Nguyen & Do, 2022) in business organizations. This shows that their creative and diverse usage can build a competitive advantage through the establishment of long-term relationships with stakeholders (Giacomini, Paredi & Sancino, 2022).…”

Section: Introductionmentioning

confidence: 99%

The role of social media as a voluntary intellectual capital disclosure in university: Evidence from Indonesia

Herli

Tjahjadi²

2022

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Purpose: This paper explains the influence of social media as voluntary disclosure of intellectual capital in university performance.Design/methodology/approach: We conduct an analysis of all universities in Indonesia and observe social media accounts that are used, such as Facebook, Instagram, Twitter, and YouTube channels, and then correlate with university performance.Findings: The results show that social media can be used as a voluntary disclosure of intellectual capital. The popularity of a university in social media has a positive correlation with the performance of relational capital and institutional performance. We have not found the impact on the number of students. We also find a significant difference in the use of social media between public and private universities in Indonesia.Research limitations/implications: Data comes from one country. Therefore, it may be possible to analyze several countries with different social media platforms in the futurePractical implications: Viewed from a strategic management perspective, we see an opportunity for universities to manage social media that is used effectively. This will have an impact on increasing popularity in cyberspace and institutional performance. We recommend that universities have a special part in managing their social media content in order to be able to develop and manage digital communications effectively as a strategy to improve the performance of institutions.Social Implications: Social media plays an important role in improving the performance of an organization and informing stakeholders. Besides that, the existence of intangible assets also plays an important role in the existence of an organization.Originality/value: The paper specifically empirically examines the impact of using social media on public sector organizations (universities), we focus on the role of social media as voluntary disclosure from the performance of intellectual capital.

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Managerial ties, business model innovation & SME performance: Moderating role of environmental turbulence

Bashir

Alfalih

Pradhan

2023

Journal of Innovation & Knowledge

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The effects of entrepreneurial orientation, social media, managerial ties on firm performance: Evidence from Vietnamese SMEs

Cited by 14 publications

References 57 publications

Pengaruh Inovasi dan Media Sosial terhadap Kinerja UMKM Makanan Halal di Kota Bekasi Utara

Pengaruh Inovasi dan Media Sosial terhadap Kinerja UMKM Makanan Halal di Kota Bekasi Utara

The role of social media as a voluntary intellectual capital disclosure in university: Evidence from Indonesia

Managerial ties, business model innovation & SME performance: Moderating role of environmental turbulence

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