The effect of persuasive/possessing information regarding GMOs on consumer attitudes

Stanton, John L.; Rezai, Golnaz; Baglione, Stephen L.

doi:10.1016/j.fufo.2021.100076

Cited by 8 publications

(9 citation statements)

References 39 publications

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“…Contrary to previous studies that showed a positive effect of information on consumers' willingness to pay for GM foods (McFadden et al, 2021; Stanton et al, 2021; Wunderlich & Gatto, 2015), our study found no effect of the provision of information on the technology and its health and environmental benefits on future WTC GM and gene‐edited foods. For our study sample, stated knowledge about GM foods is more or less similar across the control and the information treatments.…”

Section: Discussioncontrasting

confidence: 99%

“…A recent study showed that consumers with more exposure to negative information about GM foods tend to overestimate their actual knowledge level and showed a higher risk perception, lower benefit perception, and lower intention to purchase GM foods than those less exposed to negative information (Hwang & Nam, 2021). Similarly, consumers who were forced to read trusted scientific statements on the safety of GM foods reduced their concerns about the safety of GM foods (Stanton et al, 2021). Studies also show that the effect of consumers' perceived knowledge of the safety of GM foods varies based on the type of knowledge they are exposed to (Hasell & Stroud, 2020) and consumer perceptions of science and scientists also affect their food choices (Kim & Fang, 2020).…”

mentioning

confidence: 99%

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Determinants of consumer acceptance of gene‐edited foods and its implications for innovators and policymakers

et al. 2023

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Gene-editing is a breakthrough technology for crop improvement that addresses many concerns associated with its predecessor and distinctly different technology, genetically modified crops. The commercial success of gene-editing technology depends on the public's acceptance of its foods. This study used data from a national survey of United States consumers to identify the determinants of consumer acceptance of gene-edited foods and compared them with those of genetically modified foods. Our study shows that consumer awareness and knowledge of gene-edited foods are almost half those of genetically modified foods. In the study, we classified survey respondents in three clusters based on their attitudes toward food technologies and corporate distrust: technology-loving, neutral, and technologyaverse. The technology-averse cluster has the greatest share of individuals who indicated being aware of and knowledgeable about gene-edited foods, and the largest share of respondents who stated having negative views toward agricultural biotechnology. Technology-loving individuals have more positive perceptions about agricultural biotechnology and are more likely to consume genetically modified and gene-edited foods in the future than neutral

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Section: Discussioncontrasting

confidence: 99%

mentioning

confidence: 99%

Determinants of consumer acceptance of gene‐edited foods and its implications for innovators and policymakers

et al. 2023

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“…Further, segmenting audiences and developing targeted messages based on GM knowledge levels can be difficult due to a lack of ability to identify how to best get GM product information to consumers. However, education and income can speak to broader, well-researched constructs like socioeconomic status or the use of different information sources that influence GM perceptions (Funk & Kennedy, 2016;Stanton et al, 2021;Wunderlich & Gatto, 2015).…”

Section: Theoretical and Conceptual Frameworkmentioning

confidence: 99%

GMO or GM No? Segmenting a consumer audience to examine their perceptions of genetically modified products

Rampold

Greig

Gibson³

et al. 2023

Adv Ag Dev

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The purpose of this study was to examine [State] consumers’ perceptions related to GM products, and how those perceptions and preferences differ based on consumers’ characteristics. Survey respondents held overall neutral but slightly negative perceptions of GM products. While they agreed GM products can help increase food production, they also expressed perceptions that GM products can cause illnesses such as cancer, autism, allergies, and gluten intolerance. Respondents also expressed beliefs that GM products are not good for the environment. Participants in the middle-income bracket had more positive perceptions of GM products than those in the lower and higher brackets. Respondents who always did the majority of the grocery shopping also had significantly more positive perceptions of organic products than respondents who were responsible for the majority of the grocery shopping about half the time. For industry practitioners, there should be targeted and simplified messaging to reduce the information load. Specifically, research suggests GM messaging that emphasizes subjective norms, utilizes infographics, is congruent with consumer values, and highlights GM benefits rather than risks. Information campaigns utilizing targeted audience segmentation, namely income and grocery shopping responsibility, are also a viable solution to increase consumer GM product perceptions.

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“…Many consumers remain more opposed than supportive of the use of novel food production technologies, which is perplexing to some and telling to others. 1 , 2 1 One thread of literature refers to people as not able or willing to understand science (see, for example). 3 , 4 This literature concludes hesitancy toward genetically modified (GM) foods is unfounded because these foods are safe.…”

Section: Introductionmentioning

confidence: 99%

“…In general, people have expressed limited support for GM technologies since the introduction of the Flvr Savr and Zeneca tomatoes in 1994 and 1996, with levels of support varying by study. 2 , 20 Words associated with viewpoints include not only safety but also interference with the natural order of things, freedom of choice, environmental concern, trust, risk, cultural identity, equity, fairness, consent, autonomy, and food neophobia. 9 , 17 , 21–35 Limited support of early GM technologies has been associated with benefits not accruing to the final consumer (e.g., farmers not needing to apply pesticides), and it has been noted that or the successful introduction of such innovations, societal acceptance needs to be addressed at early stages of the technology’s development.…”

Section: Introductionmentioning

confidence: 99%

U.S. consumer support for genetically modified foods: Time trends and assessments of four GM attributes

Kolodinsky,

Rose,

Danielsen

2023

GM Crops & Food

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There is a large literature about consumer acceptance of GM foods dating back almost three decades, but there are fewer studies that investigate how support for specific GM attributes contribute to general support for novel plant technologies. In addition, there is little information on how support has changed over time. Using survey data from 2018 to 2023 in a U.S. State (Vermont) ( n = 3101), we analyze changes in support for a variety of GM attributes over time. There are three major findings. First, there is movement toward neutrality in support for various GM attributes, but opposition continues. Second, there is variability in support for different GM attributes. People are most supportive (least opposed) to GM attributes that improve flora (plant health or drought tolerance), and most opposed (least supportive) of attributes that impact fauna (specifically fish). Third, multivariate regression reveals that assessments of individual GM attributes contribute to levels of overall support of the use of GM technologies in agricultural production.

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The effect of persuasive/possessing information regarding GMOs on consumer attitudes

Cited by 8 publications

References 39 publications

Determinants of consumer acceptance of gene‐edited foods and its implications for innovators and policymakers

Determinants of consumer acceptance of gene‐edited foods and its implications for innovators and policymakers

GMO or GM No? Segmenting a consumer audience to examine their perceptions of genetically modified products

U.S. consumer support for genetically modified foods: Time trends and assessments of four GM attributes

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