The Effect of Interactivity in Immersive Journalism on Participating In the Media and Through the Media
Hannah Greber
Abstract:This study aims to disentangle how exactly immersive journalism (IJ) relates to a spectrum of democratically relevant engaging outcomes. To do so, I consider a potentially engaging dimension of IJ: interactivity and a resulting “sense of agency.” In a pre-registered laboratory experiment ( N = 150), I test the effect of exposure to IJ productions that vary in their range of interactivity on a spectrum of participatory intentions and behaviors. Results indicate that a medium level—but not a high level—of intera… Show more
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