The effect of descriptive norms on exercise output and exertion during a video-guided workout.
Mark Stevens,
Olivia Davies,
Tegan Cruwys
Abstract:Evidence suggests that messages targeting descriptive norms (people’s perceptions of the typical behaviors of others) can enhance physical activity participation. However, no research has examined whether descriptive norms can be harnessed to improve people’s exercise output and exertion during specific and popular exercise tasks. We examined the effect of manipulating descriptive norms on objective indicators of participants’ exercise output and exertion during a video-guided workout. Participants (N = 102) f… Show more
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